Market map · Greece · Commerce & trade

General consumer goods ecommerce in Greece_

As of 4 November 2026, 13,313 general consumer goods ecommerce stores are based in Greece; 11 are hiring right now and Afiny has the most.

As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

Companies
13,313
Hiring now
11 · 6 new in 30 d
Largest niche
General merchandise webshops · 1,219
Top city
Afiny · 837
Parent market
Commerce & trade · 30,592
13,313general consumer goods ecommerce stores in Greece
11hiring today
6opened a role in the last 30 days
20niches inside the segment
02 — Niches, sizes, cities

General consumer goods ecommerce in Greece, broken down

By niche
companiesshare
General merchandise webshops
1,2199%
Consumer electronics appliance webshops
1,1599%
Clothing fashion webshops
1,1308%
Furniture webshops
1,0448%
Home decor webshops
7916%
Computer hardware webshops
5604%
Home textile bedding webshops
5604%
Kitchenware household goods webshops
5564%
Gift & giftware webshops
5554%
Sporting goods webshops
4904%
Baby product webshops
4664%
Childrens toy webshops
4603%
Mobile phone webshops
4553%
Womens general fashion webshops
4053%
Office supply webshops
3723%
By company size
companies · hiring
Self-employed
5,209 · 0
2-10 employees
6,369 · 1
11-50 employees
1,588 · 2
51-200 employees
115 · 2
201-500 employees
17 · 1
501-1000 employees
3 · 0
1001-5000 employees
8 · 4
5001-10000 employees
4 · 1
By city
companiesshare
Afiny
8376%
Athens
1021%
Thessaloníki
470%
Mehdya
270%
Piraeus
210%
Irákleion
180%
Bintulu
170%
Bay Shore
160%
Bānk
100%
Pátra
90%
New York
80%
Berlyn
60%
03 — Largest companies

The biggest general consumer goods ecommerce stores in Greece

The largest companies of the segment, by headcount; job boards and portals left out.

13,313 general consumer goods ecommerce stores in Greece.

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04 — What they run

The stack of general consumer goods ecommerce in Greece

From their websites and DNS records, page plumbing left out.

Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

13,313 general consumer goods ecommerce stores are based in Greece; 11 are hiring right now and Afiny has the most. (Breaknorm, 4 November 2026, https://breaknorm.co/market/commerce_trade/greece/consumer_goods_webshops_mixed)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • ClassificationEvery company is classified from its own website into vertical, sub-vertical and leaf with a confidence score; this page counts industry confidence ≥ 0.7 and country confidence ≥ 0.8.
  • Company listRich profiles with a LinkedIn-known headcount only; job boards, directories, portals and non-organisations are left out.
  • HiringOpen roles read hourly from the company's own career system.
FAQ

General consumer goods ecommerce in Greece: questions

How many general consumer goods ecommerce stores are there in Greece?

13,313 with a confident classification, read from their own websites.

What is a sub-vertical?

The middle level of our industry tree: Commerce & trade → General consumer goods ecommerce → leaf niches such as general merchandise webshops, consumer electronics appliance webshops, clothing fashion webshops. Each company carries all three with a confidence score.

Can I get the list?

Yes: the first 20 largest are on this page; the full list with verified e-mails is in the product. Counting is free.

Companies and people

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Every general consumer goods ecommerce company in Greece,
with the person who decides

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