Market map · Hungary · Commerce & trade

General consumer goods ecommerce in Hungary_

As of 4 November 2026, 15,876 general consumer goods ecommerce stores are based in Hungary; 5 are hiring right now and Budapest has the most.

As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

Companies
15,876
Hiring now
5 · 2 new in 30 d
Largest niche
General merchandise webshops · 1,192
Top city
Budapest · 4,736
Parent market
Commerce & trade · 35,186
15,876general consumer goods ecommerce stores in Hungary
5hiring today
2opened a role in the last 30 days
20niches inside the segment
02 — Niches, sizes, cities

General consumer goods ecommerce in Hungary, broken down

By niche
companiesshare
General merchandise webshops
1,1928%
Furniture webshops
9616%
Consumer electronics appliance webshops
8595%
Home decor webshops
8405%
Gift & giftware webshops
8005%
Sporting goods webshops
7765%
Childrens toy webshops
7415%
Baby product webshops
6314%
Kitchenware household goods webshops
5924%
Computer hardware webshops
5804%
Office supply webshops
5804%
Other consumer goods webshops mixed
5804%
Personalised gift webshops
4973%
Garden plant webshops
4353%
Clothing fashion webshops
3983%
By company size
companies · hiring
Self-employed
2,977 · 0
2-10 employees
11,187 · 1
11-50 employees
1,577 · 0
51-200 employees
104 · 2
201-500 employees
15 · 0
501-1000 employees
10 · 2
1001-5000 employees
5 · 0
5001-10000 employees
1 · 0
By city
companiesshare
Budapest
4,73630%
Debrecen
3862%
Szeged
2592%
Nyíregyháza
2281%
Kecskemét
2141%
Győr
1981%
Pécs
1851%
Székesfehérvár
1631%
Érd
1621%
Miskolc
1481%
Budaörs
911%
Szombathely
891%
03 — Largest companies

The biggest general consumer goods ecommerce stores in Hungary

The largest companies of the segment, by headcount; job boards and portals left out.

15,876 general consumer goods ecommerce stores in Hungary.

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04 — What they run

The stack of general consumer goods ecommerce in Hungary

From their websites and DNS records, page plumbing left out.

Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

15,876 general consumer goods ecommerce stores are based in Hungary; 5 are hiring right now and Budapest has the most. (Breaknorm, 4 November 2026, https://breaknorm.co/market/commerce_trade/hungary/consumer_goods_webshops_mixed)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • ClassificationEvery company is classified from its own website into vertical, sub-vertical and leaf with a confidence score; this page counts industry confidence ≥ 0.7 and country confidence ≥ 0.8.
  • Company listRich profiles with a LinkedIn-known headcount only; job boards, directories, portals and non-organisations are left out.
  • HiringOpen roles read hourly from the company's own career system.
FAQ

General consumer goods ecommerce in Hungary: questions

How many general consumer goods ecommerce stores are there in Hungary?

15,876 with a confident classification, read from their own websites.

What is a sub-vertical?

The middle level of our industry tree: Commerce & trade → General consumer goods ecommerce → leaf niches such as general merchandise webshops, furniture webshops, consumer electronics appliance webshops. Each company carries all three with a confidence score.

Can I get the list?

Yes: the first 20 largest are on this page; the full list with verified e-mails is in the product. Counting is free.

Companies and people

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Every general consumer goods ecommerce company in Hungary,
with the person who decides

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