Market map · Switzerland · Commerce & trade

Fashion & apparel ecommerce in Switzerland_

As of 4 November 2026, 5,035 fashion & apparel ecommerce stores are based in Switzerland; 9 are hiring right now and Zürich has the most.

As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

Companies
5,035
Hiring now
9 · 4 new in 30 d
Largest niche
Fashion retail stores · 757
Top city
Zürich · 332
Parent market
Commerce & trade · 31,979
5,035fashion & apparel ecommerce stores in Switzerland
9hiring today
4opened a role in the last 30 days
20niches inside the segment
02 — Niches, sizes, cities

Fashion & apparel ecommerce in Switzerland, broken down

By niche
companiesshare
Fashion retail stores
75715%
Own brand casual apparel
57611%
Footwear webshops
4168%
Print on demand merch
4108%
Secondhand & vintage clothing
3707%
Bags accessories webshops
3467%
Childrens clothing webshops
3246%
Womens general fashion webshops
3196%
Clothing fashion webshops
2705%
Other apparel fashion webshops
2435%
Lingerie webshops
2224%
Activewear webshops
1884%
Sporting goods webshops
1804%
Bridal wear
1403%
Baby product webshops
1072%
By company size
companies · hiring
Self-employed
2,777 · 0
2-10 employees
2,040 · 2
11-50 employees
145 · 2
51-200 employees
41 · 2
201-500 employees
17 · 3
501-1000 employees
9 · 0
1001-5000 employees
4 · 0
5001-10000 employees
1 · 0
10,001+ employees
1 · 0
By city
companiesshare
Zürich
3327%
Genève
1252%
Basel
852%
Bern
802%
Lausanne
782%
Winterthur
551%
Luzern
531%
St. Gallen
511%
Weinfelden
381%
Zugerberg
301%
Lugano
261%
Biel/Bienne
250%
03 — Largest companies

The biggest fashion & apparel ecommerce stores in Switzerland

The largest companies of the segment, by headcount; job boards and portals left out.

5,035 fashion & apparel ecommerce stores in Switzerland.

Filter by niche, size, city or hiring, and open the decision makers with verified e-mails.

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04 — What they run

The stack of fashion & apparel ecommerce in Switzerland

From their websites and DNS records, page plumbing left out.

Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

5,035 fashion & apparel ecommerce stores are based in Switzerland; 9 are hiring right now and Zürich has the most. (Breaknorm, 4 November 2026, https://breaknorm.co/market/commerce_trade/switzerland/apparel_fashion_webshops)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • ClassificationEvery company is classified from its own website into vertical, sub-vertical and leaf with a confidence score; this page counts industry confidence ≥ 0.7 and country confidence ≥ 0.8.
  • Company listRich profiles with a LinkedIn-known headcount only; job boards, directories, portals and non-organisations are left out.
  • HiringOpen roles read hourly from the company's own career system.
FAQ

Fashion & apparel ecommerce in Switzerland: questions

How many fashion & apparel ecommerce stores are there in Switzerland?

5,035 with a confident classification, read from their own websites.

What is a sub-vertical?

The middle level of our industry tree: Commerce & trade → Fashion & apparel ecommerce → leaf niches such as fashion retail stores, own brand casual apparel, footwear webshops. Each company carries all three with a confidence score.

Can I get the list?

Yes: the first 20 largest are on this page; the full list with verified e-mails is in the product. Counting is free.

Companies and people

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Every fashion & apparel ecommerce company in Switzerland,
with the person who decides

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