Flowers, plants & home fragrance ecommerce in Estonia_
As of 4 November 2026, 243 flowers, plants & home fragrance ecommerce stores are based in Estonia; Kesklinna has the most.
As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
- Companies
- 243
- Hiring now
- 0 · 0 new in 30 d
- Largest niche
- Flower delivery webshops · 61
- Top city
- Kesklinna · 14
- Parent market
- Ecommerce · 6,834
Flowers, plants & home fragrance ecommerce in Estonia, broken down
| companies | share | |
|---|---|---|
| Flower delivery webshops | 61 | 25% |
| Plant webshops | 57 | 23% |
| Mixed flower plant & gift webshops | 52 | 21% |
| Home fragrance webshops | 45 | 19% |
| Garden plant webshops | 19 | 8% |
| Perfume webshops | 8 | 3% |
| Party supply webshops | 6 | 2% |
| Retail florists | 6 | 2% |
| Gift & giftware webshops | 5 | 2% |
| Handmade craft product shops | 5 | 2% |
| Home decor webshops | 5 | 2% |
| Beauty & personal care webshops | 3 | 1% |
| Crystal & spiritual supply shops | 3 | 1% |
| Garden outdoor furniture webshops | 3 | 1% |
| Gourmet food webshops | 3 | 1% |
| companies · hiring | |
|---|---|
| Self-employed | 179 · 0 |
| 2-10 employees | 54 · 0 |
| 11-50 employees | 8 · 0 |
| 201-500 employees | 2 · 0 |
| companies | share | |
|---|---|---|
| Kesklinna | 14 | 6% |
| Lasnamäe | 11 | 5% |
| Tartu | 9 | 4% |
| Haabersti | 5 | 2% |
| Mustamäe | 5 | 2% |
| Laagri | 4 | 2% |
| Nõmme | 4 | 2% |
| Pärnu | 4 | 2% |
| Põhja-Tallinna | 4 | 2% |
| Haapsalu | 2 | 1% |
| Helmküla | 2 | 1% |
| Kristiine | 2 | 1% |
The biggest flowers, plants & home fragrance ecommerce stores in Estonia
The largest ecommerce stores of the segment, by headcount; marketplaces and portals left out.
Filter by niche, size, city or hiring, and open the decision makers with verified e-mails.
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What these ecommerce stores run on
Ecommerce platform read from the stores' own pages and DNS.
The stack of flowers, plants & home fragrance ecommerce in Estonia
From their websites and DNS records, page plumbing left out.
Other segments of ecommerce in Estonia
Ecommerce in Estonia, the whole market →
General consumer goods ecommerce · 3,354 →
Health, beauty & food ecommerce · 1,075 →
Trade & technical equipment ecommerce · 998 →
Fashion & apparel ecommerce · 787 →
Food production, wholesale & retail · 531 →
Vehicle & parts retail · 350 →
Pet supplies ecommerce · 232 →
Jewellery & watch ecommerce · 215 →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
243 flowers, plants & home fragrance ecommerce stores are based in Estonia; Kesklinna has the most. (Breaknorm, 4 November 2026, https://breaknorm.co/market/ecommerce/estonia/flowers_plants_home_fragrance_webshops)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- ClassificationEvery company is classified from its own website into vertical, sub-vertical and leaf with a confidence score; this page counts industry confidence ≥ 0.7 and country confidence ≥ 0.8.
- Company listRich profiles with a LinkedIn-known headcount only; job boards, directories, portals and non-organisations are left out.
- HiringOpen roles read hourly from the company's own career system.
Flowers, plants & home fragrance ecommerce in Estonia: questions
How many flowers, plants & home fragrance ecommerce stores are there in Estonia?
243 with a confident classification, read from their own websites.
What is a sub-vertical?
The middle level of our industry tree: Ecommerce → Flowers, plants & home fragrance ecommerce → leaf niches such as flower delivery webshops, plant webshops, mixed flower plant & gift webshops. Each company carries all three with a confidence score.
Can I get the list?
Yes: the first 20 largest are on this page; the full list with verified e-mails is in the product. Counting is free.
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Every flowers, plants & home fragrance ecommerce company in Estonia,
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