Market map · Finland · Ecommerce

WooCommerce stores in Finland_

As of 4 November 2026, 31,070 companies in Finland run a WooCommerce store: 2,746 pure online shops, the rest manufacturers, wholesalers and retailers selling online; 54 are hiring right now and Helsinki has the most.

As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

Companies
31,070
Hiring now
54 · 26 new in 30 d
Largest segment
General consumer goods ecommerce · 1,922
Top city
Helsinki · 2,800
Parent market
Ecommerce · 8,659
Pure online shops
2,746 · 9%
31,070WooCommerce stores in Finland
54hiring today
26opened a role in the last 30 days
20segments sell on it
02 — Niches, sizes, cities

WooCommerce stores in Finland, broken down

By what they sell
companiesshare
General consumer goods ecommerce
1,9226%
Nonprofit civic associations
1,2314%
Construction & building engineering
1,0603%
Digital marketing agencies
9283%
Fitness dance & martial arts studios
8463%
Restaurants pubs cafes
8393%
Amateur sports clubs
8213%
Building finishing contractors
8023%
Vehicle repair & detailing
7963%
Wellness alternative therapy
6642%
Fashion & apparel ecommerce
6522%
Vehicle & parts retail
6072%
Plumbing heating sanitary trades
5932%
Training & online courses
5912%
Freight transport & equipment rental
5892%
By company size
companies · hiring
Self-employed
14,850 · 1
2-10 employees
13,206 · 8
11-50 employees
2,426 · 18
51-200 employees
445 · 11
201-500 employees
93 · 9
501-1000 employees
36 · 7
1001-5000 employees
13 · 0
5001-10000 employees
1 · 0
By city
companiesshare
Helsinki
2,8009%
Tampere
9323%
Espoo
8543%
Turku
7322%
Vantaa
7252%
Oulu
4692%
Lahti
3661%
Jyväskylä
3471%
Kuopio
3061%
Pori
2231%
Lappeenranta
2221%
Seinäjoki
2051%
By company type
companiesshare
Service
17,06455%
Online shop
3,52911%
Manufacturer
3,29011%
Public & non-profit
3,25410%
Hospitality
1,6025%
Retail
1,0633%
Wholesale
7012%
Other
4551%
Unknown
1120%
03 — Largest companies

The biggest WooCommerce stores in Finland

The largest ecommerce stores on this platform in the country, by headcount; marketplaces and portals left out.

31,070 WooCommerce stores in Finland.

Filter by niche, size, city or hiring, and open the decision makers with verified e-mails.

Free plan: 1,000 records, no card. The first 20 are above; e-mails are verified at the mail server when you open them.

04 — Payments & marketing

What WooCommerce stores in Finland add on top

Payment providers and marketing tools found on these stores' pages and DNS.

04 — What they run

The stack of woocommerce stores in Finland

From their websites and DNS records, page plumbing left out.

Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

31,070 companies in Finland run a WooCommerce store: 2,746 pure online shops, the rest manufacturers, wholesalers and retailers selling online; 54 are hiring right now and Helsinki has the most. (Breaknorm, 4 November 2026, https://breaknorm.co/market/ecommerce/finland/on-woocommerce)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • ClassificationEvery company is classified from its own website into vertical, sub-vertical and leaf with a confidence score; this page counts industry confidence ≥ 0.7 and country confidence ≥ 0.8.
  • Company listRich profiles with a LinkedIn-known headcount only; job boards, directories, portals and non-organisations are left out.
  • HiringOpen roles read hourly from the company's own career system.
FAQ

WooCommerce stores in Finland: questions

How many WooCommerce stores are there in Finland?

31,070 with a confident classification, read from their own websites.

How do you know a store runs WooCommerce?

From the store's own pages and DNS: the platform's scripts, assets, checkout or hosting fingerprints. A store is counted once, on the platform we detected.

Can I get the list?

Yes: the first 20 largest are on this page; the full list with verified e-mails is in the product. Counting is free.

Companies and people

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Every woocommerce stores company in Finland,
with the person who decides

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