Market map · Italy · Hospitality & travel

Holiday rentals & guesthouses in Italy_

As of 4 November 2026, 42,667 holiday rentals & guesthouses companies are based in Italy; 17 are hiring right now and Roma has the most.

As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

Companies
42,667
Hiring now
17 · 2 new in 30 d
Largest niche
Holiday apartment rentals · 19,219
Top city
Roma · 1,126
Parent market
Hospitality & travel · 146,933
42,667holiday rentals & guesthouses companies in Italy
17hiring today
2opened a role in the last 30 days
20niches inside the segment
02 — Niches, sizes, cities

Holiday rentals & guesthouses in Italy, broken down

By niche
companiesshare
Holiday apartment rentals
19,21945%
Farm stay holiday accommodation
9,99623%
City short stay apartments
8,03019%
Holiday villa rentals
5,73013%
Holiday house & cottage rentals
5,26312%
Bed & breakfast & guesthouses
2,3556%
Campsites & holiday parks
2,1125%
Hotels
1,1413%
Holiday rental agencies & managers
7382%
Ski chalet rentals
7052%
Other hotels inns & holiday accommodation
6672%
Rural guesthouses & country inns
3371%
Alpine resort hotels
3031%
Accommodation booking aggregators
2681%
Spa & wellness hotels
2241%
By company size
companies · hiring
Self-employed
1,983 · 0
2-10 employees
39,729 · 4
11-50 employees
835 · 6
51-200 employees
99 · 3
201-500 employees
18 · 2
501-1000 employees
1 · 1
1001-5000 employees
2 · 1
By city
companiesshare
Roma
1,1263%
Milano
3011%
Rome
2921%
Napoli
2731%
Verona
2050%
Catania
1500%
Rimini
1500%
Palermo
1440%
San Cassiano
1330%
Vieste
1320%
Ostuni
1290%
Firenze
1260%
03 — Largest companies

The biggest holiday rentals & guesthouses companies in Italy

The largest companies of the segment, by headcount; job boards and portals left out.

42,667 holiday rentals & guesthouses companies in Italy.

Filter by niche, size, city or hiring, and open the decision makers with verified e-mails.

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04 — What they run

The stack of holiday rentals & guesthouses in Italy

From their websites and DNS records, page plumbing left out.

Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

42,667 holiday rentals & guesthouses companies are based in Italy; 17 are hiring right now and Roma has the most. (Breaknorm, 4 November 2026, https://breaknorm.co/market/hospitality_travel/italy/holiday_rentals_and_guesthouses)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • ClassificationEvery company is classified from its own website into vertical, sub-vertical and leaf with a confidence score; this page counts industry confidence ≥ 0.7 and country confidence ≥ 0.8.
  • Company listRich profiles with a LinkedIn-known headcount only; job boards, directories, portals and non-organisations are left out.
  • HiringOpen roles read hourly from the company's own career system.
FAQ

Holiday rentals & guesthouses in Italy: questions

How many holiday rentals & guesthouses companies are there in Italy?

42,667 with a confident classification, read from their own websites.

What is a sub-vertical?

The middle level of our industry tree: Hospitality & travel → Holiday rentals & guesthouses → leaf niches such as holiday apartment rentals, farm stay holiday accommodation, city short stay apartments. Each company carries all three with a confidence score.

Can I get the list?

Yes: the first 20 largest are on this page; the full list with verified e-mails is in the product. Counting is free.

Companies and people

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Every holiday rentals & guesthouses company in Italy,
with the person who decides

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