Tools ·

Companies using 1 2 1 marketing_

As of 4 November 2026, 475 companies carry 1 2 1 marketing on their website or in their DNS records; none names it in job postings yet.

As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

Largest market
United States · 435 companies
Companies with 51+ staff
44 · 9% of the footprint
Top industry
Consumer services & leisure · 64%
Team that names it most
–
Hiring on it, last 30 days
0 companies
Most often alongside
–
475companies show 1 2 1 marketing, all sources
475on their website or in DNS records
0name it in their own job postings
0postings naming 1 2 1 marketing, last 90 days
02 — Two ways we see a tool

Where 1 2 1 marketing shows up

Each population is counted on its own. We never add them up without saying so, because they answer different questions.

Website and DNS footprint475

Companies whose own pages load 1 2 1 marketing's scripts or embeds, or whose domain's mail and hosting records (SPF, DKIM, MX, CNAME) point at 1 2 1 marketing. From our crawl of 41.5M company websites and the DNS sweep behind it. Reach: the tool is in the building.

Job postings0

Companies whose own postings say the team works in 1 2 1 marketing. Read hourly from ~70 applicant tracking systems, with the function, a quote and a date. Intent: the team that runs it is hiring.

Both0

Companies in the footprint whose postings also name 1 2 1 marketing. The rest of the posting population (0) runs 1 2 1 marketing without a public trace on the site or in DNS, which is where job data earns its place.

03 — Who uses it

Companies on 1 2 1 marketing

No company names 1 2 1 marketing in its job postings with enough confidence to list yet; the companies below carry it on their website or in DNS.

475 companies show 1 2 1 marketing; 0 of them have over 1,000 employees.

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04 — Footprint breakdown

By country, company size and industry

The 475 companies with 1 2 1 marketing on their website or in DNS. Click a country for its own page where we have one.

By country
companiesshare
United States
43592%
Canada
235%
United Kingdom
163%
By company size
companiesshare
Self-employed
163%
2-10 employees
16535%
11-50 employees
25053%
51-200 employees
419%
201-500 employees
20%
501-1000 employees
10%
By industry
companiesshare
Consumer services & leisure
30464%
Public, community & associations
13829%
Hospitality & travel
123%
Property & construction
82%
Business & finance services
41%
Automotive
20%
Health care
20%
Technology & software
20%
Commerce & trade
10%
Manufacturing & industry
10%
Media & content
10%
05 — What their DNS and pages also say

The mail, hosting and web stack of 1 2 1 marketing companies

Other tools found on the same companies' websites or in their DNS records. Mail providers and senders come from SPF, DKIM and MX; the rest from page code.

SendGrid205 companies · 43%
Microsoft 365177 companies · 37%
Google Workspace112 companies · 24%
Cloudflare67 companies · 14%valimail59 companies · 12%
microsoft_teams49 companies · 10%
facebook_pixel32 companies · 7%
microsoft_intune32 companies · 7%
Microsoft Entra ID31 companies · 7%
proofpoint_essentials30 companies · 6%
campaign_monitor21 companies · 4%
AWS Route 5320 companies · 4%
Matomo18 companies · 4%
mailchimp_transactional17 companies · 4%
constant_contact15 companies · 3%
mailjet15 companies · 3%
Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

475 companies carry 1 2 1 marketing on their website or in their DNS records; no company names it in its job postings yet. (Breaknorm, 4 November 2026, https://breaknorm.co/tools/1-2-1-marketing)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • Website codeScripts, tags and embeds found on the company's own pages in our crawl of 41.5M sites. A tool counts once per company.
  • DNS recordsSPF includes, DKIM selectors, MX and CNAME records of the company's domain that point at 1 2 1 marketing or another vendor. Swept in cycles; dedicated mail-provider and hosting facets open once coverage passes 80% per country.
  • Job postingsRead hourly from the applicant tracking systems behind company career sites. A tool counts when the employer's own text names it as the team's system; candidate wish-lists and apply boilerplate are excluded. Confidence low, medium or high per company.
  • Sending infrastructureCold-e-mail sending domains are look-alike domains on a provider's infrastructure (DNS records, certificate logs) that redirect to the company. Absence is not evidence: only companies with a found sending domain are counted.
  • CompaniesCountry, size and industry come from the company profile we build from its website; headcount from LinkedIn where known, otherwise estimated. Job boards, portals and aggregators are kept out of lists.
FAQ

1 2 1 marketing data: questions

How many companies use 1 2 1 marketing?

475 as of 4 November 2026: 475 carry 1 2 1 marketing on their website or in their DNS records and 0 name it in their own job postings; 0 show up in both. We keep the two counts apart because they measure different things.

What does "website or DNS" mean?

Our crawler finds 1 2 1 marketing's scripts, embeds and tags on the company's own pages, and our DNS sweep reads the domain's mail and hosting records (SPF includes, DKIM selectors, MX, CNAMEs) that point at 1 2 1 marketing. Either one puts the company in the footprint. The sweep is still running, so this number grows week by week.

Why is the job-posting number so much smaller?

A posting only names a tool when the team that will use it is hiring and chooses to say so. That makes it a smaller but stronger signal: it tells you which team runs 1 2 1 marketing, with a quote and a date. The footprint tells you reach.

How fresh is this?

Career sites are read hourly, websites are re-crawled on a rolling schedule and DNS is re-swept in cycles. The date at the top is when these counts were computed.

Can I get the list?

Yes. The first 20 are on this page; the full 475 with verified e-mails and a weekly feed of new 1 2 1 marketing users is in the product. Counting is free.

Companies and people

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