Shipvane · 4 AE roles
Marco E. · joined Cargolio
Fleetora · first roles in DEActiveCampaign VS Oracle Eloqua_
As of 4 November 2026, Oracle Eloqua is named by 196 companies and ActiveCampaign by 150; ActiveCampaign skews to companies under 200 people (77% vs 19%), Oracle Eloqua to companies over 1,000 (61% vs 3%).
As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
The website-and-DNS footprint is not comparable between a marketing suite and a CRM: ActiveCampaign's script and mail records show on hundreds of thousands of small sites, Oracle Eloqua rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.
- ActiveCampaign: 2–200 employees
- 77%
- Oracle Eloqua: 2–200 employees
- 19%
- ActiveCampaign: 1,000+ employees
- 3%
- Oracle Eloqua: 1,000+ employees
- 61%
- Postings per company, 90 days
- 1.8 · 2.4
- Website or DNS footprint
- 108,092 · 844
Who chooses which
Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.
| Segment | ActiveCampaign | share | Oracle Eloqua | share | Leans |
|---|---|---|---|---|---|
| Self-employed | 16 | 11% | 3 | 2% | ActiveCampaign |
| 2-10 employees | 31 | 21% | 8 | 4% | ActiveCampaign |
| 11-50 employees | 55 | 37% | 14 | 7% | ActiveCampaign |
| 51-200 employees | 30 | 20% | 15 | 8% | ActiveCampaign |
| 201-500 employees | 9 | 6% | 16 | 8% | Oracle Eloqua |
| 501-1000 employees | 4 | 3% | 20 | 10% | Oracle Eloqua |
| 1001-5000 employees | 4 | 3% | 49 | 25% | Oracle Eloqua |
| 10,001+ employees | 1 | 1% | 50 | 26% | Oracle Eloqua |
| 5001-10000 employees | – | – | 21 | 11% | outside top 12 |
| Segment | ActiveCampaign | share | Oracle Eloqua | share | Leans |
|---|---|---|---|---|---|
| Business & finance services | 58 | 39% | 51 | 26% | ActiveCampaign |
| Technology & software | 37 | 25% | 61 | 31% | Oracle Eloqua |
| Consumer services & leisure | 17 | 11% | 14 | 7% | ActiveCampaign |
| Media & content | 14 | 9% | 14 | 7% | ActiveCampaign |
| Manufacturing & industry | 6 | 4% | 25 | 13% | Oracle Eloqua |
| Commerce & trade | 5 | 3% | 9 | 5% | even |
| Property & construction | 5 | 3% | 3 | 2% | even |
| Public, community & associations | 3 | 2% | 6 | 3% | even |
| Transport, logistics & rental | 2 | 1% | 3 | 2% | even |
| Automotive | 1 | 1% | – | – | outside top 12 |
| Health care | 1 | 1% | 4 | 2% | even |
| Hospitality & travel | 1 | 1% | 3 | 2% | even |
| Utilities & infrastructure | – | – | 2 | 1% | outside top 12 |
| Segment | ActiveCampaign | share | Oracle Eloqua | share | Leans |
|---|---|---|---|---|---|
| United States | 69 | 46% | 144 | 73% | Oracle Eloqua |
| Germany | 17 | 11% | 5 | 3% | ActiveCampaign |
| Netherlands | 11 | 7% | – | – | outside top 12 |
| India | 8 | 5% | – | – | outside top 12 |
| Brazil | 5 | 3% | – | – | outside top 12 |
| Italy | 5 | 3% | – | – | outside top 12 |
| Australia | 3 | 2% | 1 | 1% | even |
| Belgium | 3 | 2% | 1 | 1% | even |
| France | 3 | 2% | 3 | 2% | even |
| United Kingdom | 3 | 2% | 14 | 7% | Oracle Eloqua |
| United Arab Emirates | 2 | 1% | – | – | outside top 12 |
| Denmark | 2 | 1% | 3 | 2% | even |
| Canada | – | – | 5 | 3% | outside top 12 |
| Sweden | – | – | 3 | 2% | outside top 12 |
| Japan | – | – | 2 | 1% | outside top 12 |
| Poland | – | – | 2 | 1% | outside top 12 |
| AO | – | – | 1 | 1% | outside top 12 |
| Segment | ActiveCampaign | share | Oracle Eloqua | share | Leans |
|---|---|---|---|---|---|
| Marketing & communications | 268 | 66% | 343 | 53% | ActiveCampaign |
| Sales | 35 | 9% | 59 | 9% | even |
| Software engineering | 15 | 4% | 46 | 7% | Oracle Eloqua |
| Administration & office | 10 | 2% | – | – | outside top 12 |
| Business development & strategy | 8 | 2% | 4 | 1% | even |
| Product, program & project management | 8 | 2% | 12 | 2% | even |
| IT operations & business systems | 6 | 1% | 40 | 6% | Oracle Eloqua |
| Data & AI | 4 | 1% | 19 | 3% | even |
| Customer service & success | 3 | 1% | 7 | 1% | even |
| Design & UX | 3 | 1% | 5 | 1% | even |
| Engineering (non-software) | 3 | 1% | – | – | outside top 12 |
| General management & consulting | 3 | 1% | 5 | 1% | even |
| hospitality and food service | 1 | 0% | – | – | outside top 12 |
| Unclassified | 1 | 0% | 1 | 0% | even |
| Travel, leisure & events | – | – | 10 | 2% | outside top 12 |
| Human resources | – | – | 8 | 1% | outside top 12 |
| Education & training | – | – | 2 | 0% | outside top 12 |
| Finance & accounting | – | – | 2 | 0% | outside top 12 |
| healthcare clinical | – | – | 1 | 0% | outside top 12 |
| manufacturing and production | – | – | 1 | 0% | outside top 12 |
The companies behind each column
Companies using ActiveCampaign →
Companies using Oracle Eloqua →
Marketing automation ranked →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
Oracle Eloqua is named by 196 companies in job postings and ActiveCampaign by 150; 0 name both. (Breaknorm, 4 November 2026, https://breaknorm.co/compare/activecampaign-vs-oracle-eloqua)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
- Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
- SegmentsCountry, size and industry from the company profile built from its website.
- Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
ActiveCampaign vs Oracle Eloqua: questions
Which is more used, ActiveCampaign or Oracle Eloqua?
By companies naming it in their own job postings, Oracle Eloqua (196) over ActiveCampaign (150). By website-and-DNS footprint, ActiveCampaign (108,092 vs 844), because its scripts and mail records sit on many small company sites.
Who chooses ActiveCampaign?
77% of ActiveCampaign companies have 2 to 200 employees, against 19% for Oracle Eloqua. 3% of ActiveCampaign companies have over 1,000 employees, against 61% for Oracle Eloqua.
Do companies run both?
0 companies name both in their postings, usually ActiveCampaign in marketing and Oracle Eloqua in sales, or during a migration.
Where do these numbers come from?
From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.
Get either list your way
The same data as a search, over MCP and the API, as bulk files, or pushed to you as it changes.
Every company on either tool,
with the person who owns it
Filter on ActiveCampaign or Oracle Eloqua, and get 1,000 records free.