Shipvane · 4 AE roles
Marco E. · joined Cargolio
Fleetora · first roles in DEMarketing automation, ranked by real usage_
As of 4 November 2026, Marketo Engage leads Marketing automation with 1,186 companies naming it in job postings, ahead of Pardot at 606.
As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
- Leader
- Marketo Engage · 1,186
- Runner-up
- Pardot · 606
- Most hiring, 90 days
- Marketo Engage
- Highest postings per company
- Salesforce Marketing Cloud Next
- Catalogue
- T-1.0.1-prov
Every Marketing automation we can measure
Companies naming the tool, and postings naming it in the last 90 days. Bars are relative to the leader.
| # | Tool | Companies | companies | Postings, 90 days | postings | per company |
|---|---|---|---|---|---|---|
| 1 | Marketo EngageAdobe | 1,186 | 2,404 | 2.0 | ||
| 2 | PardotSalesforce | 606 | 974 | 1.6 | ||
| 3 | Oracle EloquaOracle | 196 | 472 | 2.4 | ||
| 4 | Salesforce Journey BuilderSalesforce | 166 | 341 | 2.1 | ||
| 5 | ActiveCampaignActiveCampaign | 150 | 276 | 1.8 | ||
| 6 | 142 | 547 | 3.9 | |||
| 7 | Salesforce Automation StudioSalesforce | 138 | 329 | 2.4 | ||
| 8 | Salesforce Email StudioSalesforce | 101 | 195 | 1.9 | ||
| 9 | LeanDataLeanData | 94 | 126 | 1.3 | ||
| 10 | RD StationTOTVS | 87 | 106 | 1.2 | ||
| 11 | Salesforce Account EngagementSalesforce | 49 | 68 | 1.4 | ||
| 12 | Salesforce Marketing Cloud NextSalesforce | 33 | 128 | 3.9 | ||
| 13 | Salesforce CloudPagesSalesforce | 32 | 68 | 2.1 | ||
| 14 | ClickDimensionsMicrosoft | 13 | 21 | 1.6 |
Compare two tools
Same data, two columns: who chooses which by size, industry and country.
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
Marketo Engage leads Marketing automation with 1,186 companies naming it in job postings, ahead of Pardot at 606. (Breaknorm, 4 November 2026, https://breaknorm.co/tools/category/marketing-automation)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- CatalogueBreaknorm technology catalogue T-1.0.1-prov: 6,296 tools with vendor and category, editions folded into their parent.
- CompaniesCompanies whose own postings name the tool as the team's system, any confidence. Candidate wish-lists excluded.
- 90-day postingsOpen postings first seen or posted in the last 90 days that name the tool.
- Not countedTools used by teams that do not post jobs, and companies without a career site we can read.
Marketing automation: questions
How is this ranking made?
By the number of companies whose own job postings name the tool as the team's system, from the Breaknorm technology catalogue (version T-1.0.1-prov). No vendor paid for a position and no editor chose the order.
Why is this different from review-site rankings?
Review sites rank by reviews collected. This ranks by companies hiring people to work in the tool, which is closer to seats in use. It under-counts tools used by teams that rarely post jobs.
What about product editions?
Editions and sub-products () are counted under the parent so no company is counted twice.
Can I get the companies behind a number?
Yes: click a tool, see the first 20, and sign up for the full list with verified e-mails. Counting is free.
Get the companies your way
The same data as a search, over MCP and the API, as bulk files, or pushed to you as it changes.
Every company on every tool,
ranked by what they say
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