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Marketo Engage VS Oracle Eloqua_
As of 4 November 2026, Oracle Eloqua is named by 196 companies and Marketo Engage by 1,186; Marketo Engage skews to companies under 200 people (31% vs 19%), Oracle Eloqua to companies over 1,000 (61% vs 39%).
As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Marketo Engage's script and mail records show on hundreds of thousands of small sites, Oracle Eloqua rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.
- Marketo Engage: 2–200 employees
- 31%
- Oracle Eloqua: 2–200 employees
- 19%
- Marketo Engage: 1,000+ employees
- 39%
- Oracle Eloqua: 1,000+ employees
- 61%
- Postings per company, 90 days
- 2.0 · 2.4
- Website or DNS footprint
- 2,185 · 844
Who chooses which
Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.
| Segment | Marketo Engage | share | Oracle Eloqua | share | Leans |
|---|---|---|---|---|---|
| Self-employed | 38 | 3% | 3 | 2% | even |
| 2-10 employees | 60 | 5% | 8 | 4% | even |
| 11-50 employees | 128 | 11% | 14 | 7% | Marketo Engage |
| 51-200 employees | 182 | 15% | 15 | 8% | Marketo Engage |
| 201-500 employees | 164 | 14% | 16 | 8% | Marketo Engage |
| 501-1000 employees | 155 | 13% | 20 | 10% | Marketo Engage |
| 1001-5000 employees | 268 | 23% | 49 | 25% | Oracle Eloqua |
| 5001-10000 employees | 69 | 6% | 21 | 11% | Oracle Eloqua |
| 10,001+ employees | 122 | 10% | 50 | 26% | Oracle Eloqua |
| Segment | Marketo Engage | share | Oracle Eloqua | share | Leans |
|---|---|---|---|---|---|
| Technology & software | 592 | 50% | 61 | 31% | Marketo Engage |
| Business & finance services | 270 | 23% | 51 | 26% | Oracle Eloqua |
| Manufacturing & industry | 105 | 9% | 25 | 13% | Oracle Eloqua |
| Consumer services & leisure | 60 | 5% | 14 | 7% | Oracle Eloqua |
| Media & content | 38 | 3% | 14 | 7% | Oracle Eloqua |
| Public, community & associations | 27 | 2% | 6 | 3% | even |
| Commerce & trade | 18 | 2% | 9 | 5% | Oracle Eloqua |
| Property & construction | 18 | 2% | 3 | 2% | even |
| Health care | 17 | 1% | 4 | 2% | even |
| Utilities & infrastructure | 15 | 1% | 2 | 1% | even |
| Transport, logistics & rental | 13 | 1% | 3 | 2% | even |
| Hospitality & travel | 9 | 1% | 3 | 2% | even |
| Segment | Marketo Engage | share | Oracle Eloqua | share | Leans |
|---|---|---|---|---|---|
| United States | 882 | 74% | 144 | 73% | even |
| United Kingdom | 92 | 8% | 14 | 7% | even |
| Canada | 28 | 2% | 5 | 3% | even |
| Germany | 26 | 2% | 5 | 3% | even |
| India | 20 | 2% | – | – | outside top 12 |
| France | 14 | 1% | 3 | 2% | even |
| Australia | 11 | 1% | 1 | 1% | even |
| Belgium | 7 | 1% | 1 | 1% | even |
| Italy | 6 | 1% | – | – | outside top 12 |
| Sweden | 6 | 1% | 3 | 2% | even |
| Singapore | 6 | 1% | – | – | outside top 12 |
| Denmark | 5 | 0% | 3 | 2% | even |
| Japan | – | – | 2 | 1% | outside top 12 |
| Poland | – | – | 2 | 1% | outside top 12 |
| AO | – | – | 1 | 1% | outside top 12 |
| Segment | Marketo Engage | share | Oracle Eloqua | share | Leans |
|---|---|---|---|---|---|
| Marketing & communications | 2,034 | 64% | 343 | 53% | Marketo Engage |
| Sales | 239 | 8% | 59 | 9% | even |
| Data & AI | 123 | 4% | 19 | 3% | even |
| Software engineering | 122 | 4% | 46 | 7% | Oracle Eloqua |
| IT operations & business systems | 110 | 3% | 40 | 6% | Oracle Eloqua |
| Product, program & project management | 77 | 2% | 12 | 2% | even |
| Travel, leisure & events | 39 | 1% | 10 | 2% | even |
| Customer service & success | 32 | 1% | 7 | 1% | even |
| Business development & strategy | 22 | 1% | 4 | 1% | even |
| Finance & accounting | 16 | 1% | 2 | 0% | even |
| Design & UX | 11 | 0% | 5 | 1% | even |
| General management & consulting | 11 | 0% | 5 | 1% | even |
| Unclassified | 6 | 0% | 1 | 0% | even |
| Human resources | 5 | 0% | 8 | 1% | even |
| Education & training | 3 | 0% | 2 | 0% | even |
| Administration & office | 2 | 0% | – | – | outside top 12 |
| arts media and entertainment | 2 | 0% | – | – | outside top 12 |
| Engineering (non-software) | 2 | 0% | – | – | outside top 12 |
| logistics warehouse and transport | 2 | 0% | – | – | outside top 12 |
| construction and civil | 1 | 0% | – | – | outside top 12 |
| healthcare clinical | 1 | 0% | 1 | 0% | even |
| hospitality and food service | 1 | 0% | – | – | outside top 12 |
| manufacturing and production | 1 | 0% | 1 | 0% | even |
| procurement and purchasing | 1 | 0% | – | – | outside top 12 |
| Quality, safety & environment | 1 | 0% | – | – | outside top 12 |
| Retail & store operations | 1 | 0% | – | – | outside top 12 |
The companies behind each column
Companies using Marketo Engage →
Companies using Oracle Eloqua →
Marketing automation ranked →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
Oracle Eloqua is named by 196 companies in job postings and Marketo Engage by 1,186; 155 name both. (Breaknorm, 4 November 2026, https://breaknorm.co/compare/adobe-marketo-engage-vs-oracle-eloqua)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
- Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
- SegmentsCountry, size and industry from the company profile built from its website.
- Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
Marketo Engage vs Oracle Eloqua: questions
Which is more used, Marketo Engage or Oracle Eloqua?
By companies naming it in their own job postings, Marketo Engage (1,186) over Oracle Eloqua (196). By website-and-DNS footprint, Marketo Engage (2,185 vs 844), because its scripts and mail records sit on many small company sites.
Who chooses Marketo Engage?
31% of Marketo Engage companies have 2 to 200 employees, against 19% for Oracle Eloqua. 39% of Marketo Engage companies have over 1,000 employees, against 61% for Oracle Eloqua.
Do companies run both?
155 companies name both in their postings, usually Marketo Engage in marketing and Oracle Eloqua in sales, or during a migration.
Where do these numbers come from?
From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.
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