Compare · seo tools

Ahrefs VS Google Search Console_

As of 4 November 2026, Google Search Console is named by 2,430 companies and Ahrefs by 1,486; Ahrefs skews to companies under 200 people (67% vs 64%), Google Search Console to companies over 1,000 (13% vs 10%).

As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Ahrefs's script and mail records show on hundreds of thousands of small sites, Google Search Console rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.

Ahrefs: 2–200 employees
67%
Google Search Console: 2–200 employees
64%
Ahrefs: 1,000+ employees
10%
Google Search Console: 1,000+ employees
13%
Postings per company, 90 days
3.1 · 2.1
Website or DNS footprint
40,025 · 10,019,857
1,486companies name Ahrefs
2,430companies name Google Search Console
1,373name both
4,644 · 5,167postings in 90 days, Ahrefs · Google Search Console
02 — Side by side

Who chooses which

Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.

By company size
SegmentAhrefsshareGoogle Search ConsoleshareLeans
Self-employed1087%1416%even
2-10 employees26418%42117%even
11-50 employees40928%66427%even
51-200 employees31721%47620%even
201-500 employees16311%28612%even
501-1000 employees805%1255%even
1001-5000 employees916%1807%even
5001-10000 employees191%462%even
10,001+ employees352%914%even
By industry
SegmentAhrefsshareGoogle Search ConsoleshareLeans
Business & finance services63042%92238%Ahrefs
Technology & software48333%64927%Ahrefs
Media & content1067%1928%even
Consumer services & leisure594%1265%even
Commerce & trade564%1315%even
Manufacturing & industry564%1376%even
Property & construction292%813%even
Health care181%402%even
Hospitality & travel131%392%even
Public, community & associations121%402%even
Automotive70%231%even
Transport, logistics & rental70%––outside top 12
Utilities & infrastructure––251%outside top 12
By country
SegmentAhrefsshareGoogle Search ConsoleshareLeans
United States72149%1,02942%Ahrefs
India14410%2229%even
United Kingdom1077%1817%even
Germany1057%1687%even
France413%783%even
Netherlands342%1928%Google Search Console
Canada332%633%even
Poland302%452%even
Australia262%402%even
United Arab Emirates252%341%even
Spain161%––outside top 12
Singapore131%––outside top 12
Italy––301%outside top 12
Belgium––271%outside top 12
Postings by team (share of each tool's postings)
SegmentAhrefsshareGoogle Search ConsoleshareLeans
Marketing & communications5,15592%5,62485%Ahrefs
Software engineering381%1472%even
Sales331%751%even
Data & AI301%681%even
Product, program & project management281%581%even
arts media and entertainment200%461%even
Unclassified150%310%even
Customer service & success100%421%even
Design & UX70%100%even
Business development & strategy60%110%even
social care and community50%20%even
Human resources30%30%even
Finance & accounting20%80%even
General management & consulting20%60%even
healthcare clinical20%10%even
Quality, safety & environment20%10%even
Education & training10%60%even
Engineering (non-software)10%70%even
IT operations & business systems––120%outside top 12
skilled trades and field service––90%outside top 12
real estate and property––70%outside top 12
Administration & office––50%outside top 12
Retail & store operations––50%outside top 12
Legal, compliance & risk––40%outside top 12
logistics warehouse and transport––20%outside top 12
construction and civil––10%outside top 12
manufacturing and production––10%outside top 12
research and science––10%outside top 12
Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

Google Search Console is named by 2,430 companies in job postings and Ahrefs by 1,486; 1,373 name both. (Breaknorm, 4 November 2026, https://breaknorm.co/compare/ahrefs-vs-google-search-console)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
  • Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
  • SegmentsCountry, size and industry from the company profile built from its website.
  • Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
FAQ

Ahrefs vs Google Search Console: questions

Which is more used, Ahrefs or Google Search Console?

By companies naming it in their own job postings, Google Search Console (2,430) over Ahrefs (1,486). By website-and-DNS footprint, Google Search Console (10,019,857 vs 40,025), because its scripts and mail records sit on many small company sites.

Who chooses Ahrefs?

67% of Ahrefs companies have 2 to 200 employees, against 64% for Google Search Console. 10% of Ahrefs companies have over 1,000 employees, against 13% for Google Search Console.

Do companies run both?

1,373 companies name both in their postings, usually Ahrefs in marketing and Google Search Console in sales, or during a migration.

Where do these numbers come from?

From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.

Companies and people

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with the person who owns it

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