Google Cloud Logging VS Splunk_
As of 30 October 2026, Splunk is named by 1,947 companies and Google Cloud Logging by 107; Google Cloud Logging skews to companies under 200 people (28% vs 38%), Splunk to companies over 1,000 (39% vs 44%).
As of 30 October 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Google Cloud Logging's script and mail records show on hundreds of thousands of small sites, Splunk rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.
- Google Cloud Logging: 2–200 employees
- 28%
- Splunk: 2–200 employees
- 38%
- Google Cloud Logging: 1,000+ employees
- 44%
- Splunk: 1,000+ employees
- 39%
- Postings per company, 90 days
- 2.7 · 4.9
- Website or DNS footprint
- 0 · 0
Who chooses which
Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.
| Segment | Google Cloud Logging | share | Splunk | share | Leans |
|---|---|---|---|---|---|
| Self-employed | 2 | 2% | 20 | 1% | even |
| 2-10 employees | 4 | 4% | 112 | 6% | Splunk |
| 11-50 employees | 12 | 11% | 263 | 14% | Splunk |
| 51-200 employees | 14 | 13% | 356 | 18% | Splunk |
| 201-500 employees | 14 | 13% | 247 | 13% | even |
| 501-1000 employees | 14 | 13% | 193 | 10% | Google Cloud Logging |
| 1001-5000 employees | 15 | 14% | 362 | 19% | Splunk |
| 5001-10000 employees | 6 | 6% | 102 | 5% | even |
| 10,001+ employees | 26 | 24% | 292 | 15% | Google Cloud Logging |
| Segment | Google Cloud Logging | share | Splunk | share | Leans |
|---|---|---|---|---|---|
| Technology & software | 50 | 47% | 1,025 | 53% | Splunk |
| Business & finance services | 24 | 22% | 424 | 22% | even |
| Manufacturing & industry | 9 | 8% | 170 | 9% | even |
| Consumer services & leisure | 5 | 5% | 48 | 2% | Google Cloud Logging |
| Commerce & trade | 4 | 4% | 41 | 2% | even |
| Transport, logistics & rental | 4 | 4% | 20 | 1% | Google Cloud Logging |
| Automotive | 2 | 2% | – | – | outside top 12 |
| Health care | 2 | 2% | 16 | 1% | even |
| Utilities & infrastructure | 2 | 2% | 54 | 3% | even |
| Agriculture & forestry | 1 | 1% | – | – | outside top 12 |
| Public, community & associations | 1 | 1% | 45 | 2% | even |
| Hospitality & travel | 1 | 1% | 15 | 1% | even |
| Media & content | – | – | 51 | 3% | outside top 12 |
| Property & construction | – | – | 26 | 1% | outside top 12 |
| Segment | Google Cloud Logging | share | Splunk | share | Leans |
|---|---|---|---|---|---|
| United States | 63 | 59% | 1,326 | 68% | Splunk |
| United Kingdom | 10 | 9% | 135 | 7% | Google Cloud Logging |
| Germany | 6 | 6% | 42 | 2% | Google Cloud Logging |
| India | 4 | 4% | 47 | 2% | even |
| Japan | 4 | 4% | – | – | outside top 12 |
| Brazil | 3 | 3% | – | – | outside top 12 |
| Canada | 3 | 3% | 49 | 3% | even |
| Austria | 2 | 2% | – | – | outside top 12 |
| Denmark | 2 | 2% | – | – | outside top 12 |
| Colombia | 1 | 1% | – | – | outside top 12 |
| Spain | 1 | 1% | – | – | outside top 12 |
| Finland | 1 | 1% | – | – | outside top 12 |
| France | – | – | 63 | 3% | outside top 12 |
| Australia | – | – | 27 | 1% | outside top 12 |
| Netherlands | – | – | 23 | 1% | outside top 12 |
| Singapore | – | – | 23 | 1% | outside top 12 |
| Switzerland | – | – | 19 | 1% | outside top 12 |
| Poland | – | – | 17 | 1% | outside top 12 |
| Italy | – | – | 16 | 1% | outside top 12 |
| Segment | Google Cloud Logging | share | Splunk | share | Leans |
|---|---|---|---|---|---|
| Software engineering | 120 | 34% | 3,542 | 29% | Google Cloud Logging |
| IT operations & business systems | 94 | 27% | 4,908 | 41% | Splunk |
| Data & AI | 62 | 18% | 561 | 5% | Google Cloud Logging |
| Customer service & success | 8 | 2% | 206 | 2% | even |
| Product, program & project management | 7 | 2% | 176 | 1% | even |
| Engineering (non-software) | 3 | 1% | 307 | 3% | even |
| Sales | 3 | 1% | 314 | 3% | even |
| hospitality and food service | 2 | 1% | – | – | outside top 12 |
| General management & consulting | 1 | 0% | 41 | 0% | even |
| Unclassified | 1 | 0% | – | – | outside top 12 |
| Legal, compliance & risk | – | – | 36 | 0% | outside top 12 |
| Marketing & communications | – | – | 28 | 0% | outside top 12 |
| Quality, safety & environment | – | – | 27 | 0% | outside top 12 |
| Education & training | – | – | 20 | 0% | outside top 12 |
The companies behind each column
Companies using Google Cloud Logging →
Companies using Splunk →
log management ranked →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
Splunk is named by 1,947 companies in job postings and Google Cloud Logging by 107; 25 name both. (Breaknorm, 30 October 2026, https://breaknorm.co/compare/google-cloud-logging-vs-splunk)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
- Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
- SegmentsCountry, size and industry from the company profile built from its website.
- Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
Google Cloud Logging vs Splunk: questions
Which is more used, Google Cloud Logging or Splunk?
By companies naming it in their own job postings, Splunk (1,947) over Google Cloud Logging (107). By website-and-DNS footprint, Splunk (0 vs 0), because its scripts and mail records sit on many small company sites.
Who chooses Google Cloud Logging?
28% of Google Cloud Logging companies have 2 to 200 employees, against 38% for Splunk. 44% of Google Cloud Logging companies have over 1,000 employees, against 39% for Splunk.
Do companies run both?
25 companies name both in their postings, usually Google Cloud Logging in marketing and Splunk in sales, or during a migration.
Where do these numbers come from?
From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.
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