Gravity Forms VS Qualtrics_
As of 4 November 2026, Qualtrics is named by 575 companies and Gravity Forms by 183; Gravity Forms skews to companies under 200 people (81% vs 21%), Qualtrics to companies over 1,000 (54% vs 3%).
As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
The website-and-DNS footprint is not comparable between a marketing suite and a CRM: Gravity Forms's script and mail records show on hundreds of thousands of small sites, Qualtrics rarely leaves a trace outside its own apps. Compare on the job-posting numbers; use the footprint for reach.
- Gravity Forms: 2–200 employees
- 81%
- Qualtrics: 2–200 employees
- 21%
- Gravity Forms: 1,000+ employees
- 3%
- Qualtrics: 1,000+ employees
- 54%
- Postings per company, 90 days
- 0.5 · 1.8
- Website or DNS footprint
- 0 · 1,424
Who chooses which
Share of each tool's companies in every segment. "Leans" marks a gap of more than two points.
| Segment | Gravity Forms | share | Qualtrics | share | Leans |
|---|---|---|---|---|---|
| Self-employed | 2 | 1% | 10 | 2% | even |
| 2-10 employees | 25 | 14% | 19 | 3% | Gravity Forms |
| 11-50 employees | 65 | 36% | 45 | 8% | Gravity Forms |
| 51-200 employees | 59 | 32% | 57 | 10% | Gravity Forms |
| 201-500 employees | 18 | 10% | 70 | 12% | Qualtrics |
| 501-1000 employees | 8 | 4% | 61 | 11% | Qualtrics |
| 1001-5000 employees | 5 | 3% | 131 | 23% | Qualtrics |
| 10,001+ employees | 1 | 1% | 133 | 23% | Qualtrics |
| 5001-10000 employees | – | – | 49 | 9% | outside top 12 |
| Segment | Gravity Forms | share | Qualtrics | share | Leans |
|---|---|---|---|---|---|
| Business & finance services | 36 | 20% | 127 | 22% | Qualtrics |
| Manufacturing & industry | 32 | 17% | 50 | 9% | Gravity Forms |
| Property & construction | 29 | 16% | 7 | 1% | Gravity Forms |
| Technology & software | 15 | 8% | 79 | 14% | Qualtrics |
| Consumer services & leisure | 14 | 8% | 110 | 19% | Qualtrics |
| Health care | 12 | 7% | 34 | 6% | even |
| Commerce & trade | 9 | 5% | 24 | 4% | even |
| Transport, logistics & rental | 9 | 5% | – | – | outside top 12 |
| Public, community & associations | 7 | 4% | 65 | 11% | Qualtrics |
| Automotive | 6 | 3% | 11 | 2% | even |
| Hospitality & travel | 5 | 3% | 21 | 4% | even |
| Utilities & infrastructure | 4 | 2% | 8 | 1% | even |
| Media & content | – | – | 32 | 6% | outside top 12 |
| Segment | Gravity Forms | share | Qualtrics | share | Leans |
|---|---|---|---|---|---|
| Netherlands | 56 | 31% | 3 | 1% | Gravity Forms |
| United States | 49 | 27% | 422 | 73% | Qualtrics |
| United Kingdom | 18 | 10% | 24 | 4% | Gravity Forms |
| Australia | 14 | 8% | 6 | 1% | Gravity Forms |
| Germany | 11 | 6% | 10 | 2% | Gravity Forms |
| France | 9 | 5% | 6 | 1% | Gravity Forms |
| Austria | 4 | 2% | – | – | outside top 12 |
| Canada | 4 | 2% | 28 | 5% | Qualtrics |
| Belgium | 2 | 1% | – | – | outside top 12 |
| Finland | 2 | 1% | – | – | outside top 12 |
| United Arab Emirates | 1 | 1% | 2 | 0% | even |
| BD | 1 | 1% | – | – | outside top 12 |
| Brazil | – | – | 6 | 1% | outside top 12 |
| India | – | – | 6 | 1% | outside top 12 |
| Singapore | – | – | 6 | 1% | outside top 12 |
| Spain | – | – | 5 | 1% | outside top 12 |
| Segment | Gravity Forms | share | Qualtrics | share | Leans |
|---|---|---|---|---|---|
| Software engineering | 20 | 10% | 21 | 2% | Gravity Forms |
| Finance & accounting | 13 | 7% | 5 | 0% | Gravity Forms |
| logistics warehouse and transport | 11 | 6% | – | – | outside top 12 |
| Marketing & communications | 11 | 6% | 156 | 12% | Qualtrics |
| Sales | 11 | 6% | 44 | 3% | Gravity Forms |
| construction and civil | 8 | 4% | 14 | 1% | Gravity Forms |
| Product, program & project management | 8 | 4% | 74 | 6% | even |
| skilled trades and field service | 8 | 4% | – | – | outside top 12 |
| Engineering (non-software) | 7 | 4% | 3 | 0% | Gravity Forms |
| hospitality and food service | 7 | 4% | 13 | 1% | Gravity Forms |
| social care and community | 7 | 4% | 5 | 0% | Gravity Forms |
| healthcare clinical | 6 | 3% | 4 | 0% | Gravity Forms |
| Customer service & success | 5 | 3% | 41 | 3% | even |
| Human resources | 5 | 3% | 57 | 5% | even |
| IT operations & business systems | 5 | 3% | 36 | 3% | even |
| Unclassified | 5 | 3% | 13 | 1% | even |
| Administration & office | 3 | 2% | 43 | 3% | even |
| Quality, safety & environment | 3 | 2% | 6 | 0% | even |
| arts media and entertainment | 2 | 1% | 5 | 0% | even |
| Business development & strategy | 2 | 1% | 14 | 1% | even |
| General management & consulting | 2 | 1% | 23 | 2% | even |
| healthcare support and caregiving | 2 | 1% | – | – | outside top 12 |
| manufacturing and production | 2 | 1% | – | – | outside top 12 |
| real estate and property | 2 | 1% | 15 | 1% | even |
| Education & training | 1 | 1% | 49 | 4% | Qualtrics |
| facilities cleaning and security | 1 | 1% | 2 | 0% | even |
| Legal, compliance & risk | 1 | 1% | 2 | 0% | even |
| research and science | 1 | 1% | 69 | 5% | Qualtrics |
| Retail & store operations | 1 | 1% | 22 | 2% | even |
| Travel, leisure & events | 1 | 1% | 2 | 0% | even |
| Data & AI | – | – | 96 | 8% | outside top 12 |
| Design & UX | – | – | 54 | 4% | outside top 12 |
| procurement and purchasing | – | – | 1 | 0% | outside top 12 |
| public safety and protective services | – | – | 1 | 0% | outside top 12 |
The companies behind each column
Companies using Gravity Forms →
Companies using Qualtrics →
surveys market research ranked →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
Qualtrics is named by 575 companies in job postings and Gravity Forms by 183; 0 name both. (Breaknorm, 4 November 2026, https://breaknorm.co/compare/gravity-forms-vs-qualtrics)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- Job postingsRead hourly from career sites. A tool counts when the employer's own text names it as the team's system; both tools can count for one company.
- Website and DNSScripts and embeds on the company's pages, plus SPF, DKIM, MX and CNAME records of its domain that point at the vendor.
- SegmentsCountry, size and industry from the company profile built from its website.
- Not a reviewNo ratings, prices or feature claims. For those, read the vendors.
Gravity Forms vs Qualtrics: questions
Which is more used, Gravity Forms or Qualtrics?
By companies naming it in their own job postings, Qualtrics (575) over Gravity Forms (183). By website-and-DNS footprint, Qualtrics (1,424 vs 0), because its scripts and mail records sit on many small company sites.
Who chooses Gravity Forms?
81% of Gravity Forms companies have 2 to 200 employees, against 21% for Qualtrics. 3% of Gravity Forms companies have over 1,000 employees, against 54% for Qualtrics.
Do companies run both?
0 companies name both in their postings, usually Gravity Forms in marketing and Qualtrics in sales, or during a migration.
Where do these numbers come from?
From the employer's own text in job postings read hourly from career sites, and from scripts found on company websites in our crawl. No vendor data, no surveys.
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