Market map · Bulgaria · Ecommerce

Flowers, plants & home fragrance ecommerce in Bulgaria_

As of 4 November 2026, 417 flowers, plants & home fragrance ecommerce stores are based in Bulgaria; Варна / Varna has the most.

As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

Companies
417
Hiring now
0 · 0 new in 30 d
Largest niche
Flower delivery webshops · 108
Top city
Варна / Varna · 9
Parent market
Ecommerce · 14,376
417flowers, plants & home fragrance ecommerce stores in Bulgaria
0hiring today
0opened a role in the last 30 days
20niches inside the segment
02 — Niches, sizes, cities

Flowers, plants & home fragrance ecommerce in Bulgaria, broken down

By niche
companiesshare
Flower delivery webshops
10826%
Plant webshops
10325%
Mixed flower plant & gift webshops
8320%
Home fragrance webshops
7418%
Gift & giftware webshops
307%
Garden plant webshops
256%
Perfume webshops
195%
Beauty & personal care webshops
133%
Home decor webshops
123%
Retail florists
72%
Party supply webshops
61%
General merchandise webshops
51%
Handmade craft product shops
51%
Other health beauty & food webshops
51%
Personalised gift webshops
51%
By company size
companies · hiring
Self-employed
165 · 0
2-10 employees
161 · 0
11-50 employees
90 · 0
501-1000 employees
1 · 0
By city
companiesshare
Варна / Varna
92%
София / Sofija
82%
Sofia
72%
Plovdiv
31%
Берковица / Berkovica
31%
Главиница / Glavinica
31%
Хасково / Khaskovo
31%
Шумен / Shumen
31%
Бургас / Burgas
20%
Каварна / Kavarna
20%
Ловеч / Lovech
20%
Николово / Nikolovo
20%
03 — Largest companies

The biggest flowers, plants & home fragrance ecommerce stores in Bulgaria

The largest ecommerce stores of the segment, by headcount; marketplaces and portals left out.

417 flowers, plants & home fragrance ecommerce stores in Bulgaria.

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04 — Ecommerce platforms

What these ecommerce stores run on

Ecommerce platform read from the stores' own pages and DNS.

04 — What they run

The stack of flowers, plants & home fragrance ecommerce in Bulgaria

From their websites and DNS records, page plumbing left out.

Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

417 flowers, plants & home fragrance ecommerce stores are based in Bulgaria; Варна / Varna has the most. (Breaknorm, 4 November 2026, https://breaknorm.co/market/ecommerce/bulgaria/flowers_plants_home_fragrance_webshops)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • ClassificationEvery company is classified from its own website into vertical, sub-vertical and leaf with a confidence score; this page counts industry confidence ≥ 0.7 and country confidence ≥ 0.8.
  • Company listRich profiles with a LinkedIn-known headcount only; job boards, directories, portals and non-organisations are left out.
  • HiringOpen roles read hourly from the company's own career system.
FAQ

Flowers, plants & home fragrance ecommerce in Bulgaria: questions

How many flowers, plants & home fragrance ecommerce stores are there in Bulgaria?

417 with a confident classification, read from their own websites.

What is a sub-vertical?

The middle level of our industry tree: Ecommerce → Flowers, plants & home fragrance ecommerce → leaf niches such as flower delivery webshops, plant webshops, mixed flower plant & gift webshops. Each company carries all three with a confidence score.

Can I get the list?

Yes: the first 20 largest are on this page; the full list with verified e-mails is in the product. Counting is free.

Companies and people

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The same data as a search, over MCP and the API, as bulk files, or pushed to you as it changes.

Every flowers, plants & home fragrance ecommerce company in Bulgaria,
with the person who decides

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