Market map · Hungary · Ecommerce

General consumer goods ecommerce in Hungary_

As of 4 November 2026, 14,181 general consumer goods ecommerce stores are based in Hungary; 5 are hiring right now and Budapest has the most.

As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

Companies
14,181
Hiring now
5 · 2 new in 30 d
Largest niche
General merchandise webshops · 1,079
Top city
Budapest · 4,192
Parent market
Ecommerce · 29,924
14,181general consumer goods ecommerce stores in Hungary
5hiring today
2opened a role in the last 30 days
20niches inside the segment
02 — Niches, sizes, cities

General consumer goods ecommerce in Hungary, broken down

By niche
companiesshare
General merchandise webshops
1,0798%
Home decor webshops
8006%
Consumer electronics appliance webshops
7795%
Furniture webshops
7785%
Gift & giftware webshops
7645%
Childrens toy webshops
7075%
Sporting goods webshops
6845%
Baby product webshops
6054%
Kitchenware household goods webshops
5694%
Other consumer goods webshops mixed
5554%
Office supply webshops
5104%
Personalised gift webshops
4923%
Computer hardware webshops
4903%
Clothing fashion webshops
3953%
Garden plant webshops
3853%
By company size
companies · hiring
Self-employed
2,821 · 0
2-10 employees
9,791 · 1
11-50 employees
1,458 · 0
51-200 employees
88 · 2
201-500 employees
12 · 0
501-1000 employees
7 · 2
1001-5000 employees
4 · 0
By city
companiesshare
Budapest
4,19230%
Debrecen
3332%
Szeged
2262%
Nyíregyháza
2121%
Kecskemét
1901%
Győr
1791%
Pécs
1661%
Érd
1531%
Székesfehérvár
1361%
Miskolc
1291%
Budaörs
801%
Szigetszentmiklós
771%
03 — Largest companies

The biggest general consumer goods ecommerce stores in Hungary

The largest ecommerce stores of the segment, by headcount; marketplaces and portals left out.

14,181 general consumer goods ecommerce stores in Hungary.

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04 — Ecommerce platforms

What these ecommerce stores run on

Ecommerce platform read from the stores' own pages and DNS.

04 — What they run

The stack of general consumer goods ecommerce in Hungary

From their websites and DNS records, page plumbing left out.

Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

14,181 general consumer goods ecommerce stores are based in Hungary; 5 are hiring right now and Budapest has the most. (Breaknorm, 4 November 2026, https://breaknorm.co/market/ecommerce/hungary/consumer_goods_webshops_mixed)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • ClassificationEvery company is classified from its own website into vertical, sub-vertical and leaf with a confidence score; this page counts industry confidence ≥ 0.7 and country confidence ≥ 0.8.
  • Company listRich profiles with a LinkedIn-known headcount only; job boards, directories, portals and non-organisations are left out.
  • HiringOpen roles read hourly from the company's own career system.
FAQ

General consumer goods ecommerce in Hungary: questions

How many general consumer goods ecommerce stores are there in Hungary?

14,181 with a confident classification, read from their own websites.

What is a sub-vertical?

The middle level of our industry tree: Ecommerce → General consumer goods ecommerce → leaf niches such as general merchandise webshops, home decor webshops, consumer electronics appliance webshops. Each company carries all three with a confidence score.

Can I get the list?

Yes: the first 20 largest are on this page; the full list with verified e-mails is in the product. Counting is free.

Companies and people

Get this segment your way

The same data as a search, over MCP and the API, as bulk files, or pushed to you as it changes.

Every general consumer goods ecommerce company in Hungary,
with the person who decides

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