Tools · social media monitoring

Companies using Brandwatch_

As of 4 November 2026, 156 companies name Brandwatch in their own job postings; it leaves no trace on websites or in DNS.

As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

Largest market
–
Companies with 51+ staff
–
Top industry
–
Team that names it most
Marketing & communications · 223 postings
Hiring on it, last 30 days
129 companies
Most often alongside
Sprinklr · 88 companies
156companies show Brandwatch, all sources
0on their website or in DNS records
156name it in their own job postings
357postings naming Brandwatch, last 90 days
02 — Two ways we see a tool

Where Brandwatch shows up

Each population is counted on its own. We never add them up without saying so, because they answer different questions.

Website and DNS footprint0

Companies whose own pages load Brandwatch's scripts or embeds, or whose domain's mail and hosting records (SPF, DKIM, MX, CNAME) point at Brandwatch. From our crawl of 41.5M company websites and the DNS sweep behind it. Reach: the tool is in the building.

Job postings156

Companies whose own postings say the team works in Brandwatch. Read hourly from ~70 applicant tracking systems, with the function, a quote and a date. Intent: the team that runs it is hiring.

Both0

Companies in the footprint whose postings also name Brandwatch. The rest of the posting population (156) runs Brandwatch without a public trace on the site or in DNS, which is where job data earns its place.

03 — Who uses it

Companies on Brandwatch

Companies with 51+ employees and at least medium-confidence evidence in their own postings; job boards and portals left out.

Life ExtensionVitamins & supplements webshops · Fort Lauderdale, United States201-500 employeesHuman AppealInternational relief charities · Aldgate East, United Kingdom51-200 employeesTEAM LEWISFull service marketing agencies · San Diego, United Kingdom501-1000 employeesInfinitePR communications agencies · New York, United Kingdom51-200 employeesFaktor 3PR communications agencies · Hamburg, Germany201-500 employeesGreenpark DigitalSEO search marketing agencies · United States201-500 employeesGNCVitamins & supplements webshops · Bago City, United States10,001+ employeesTransPerfectTranslation agencies · Berlin Friedrichshain, United States5001-10000 employeesThe Estée Lauder Companies Inc.General personal care manufacturers · New York, United States10,001+ employeesNeboFull service marketing agencies · Atlanta, United States51-200 employeesHaleonOtc health product manufacturers · Weybridge, United Kingdom10,001+ employeesRational 360Full service marketing agencies · United States51-200 employeesVMLFull service marketing agencies · New York, United States10,001+ employeesVaynerMediaFull service marketing agencies · New York City, United States501-1000 employeesCancer Research UKMedical research charities · Newham, United Kingdom1001-5000 employeesAlpadiaForeign language schools · Montreux 2, Switzerland51-200 employeesLevel AIAI agent automation platforms · Mountain View, United States51-200 employeesHenry ScheinDental equipment distributors · Melville, United States10,001+ employeesImpressOrthodontic practice · Spain1001-5000 employeesWe Are SocialSocial media influencer marketing · London, United Kingdom1001-5000 employees
156 companies show Brandwatch; 0 of them have over 1,000 employees.

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06 — Job-posting evidence

Who runs Brandwatch inside the company

The 156 companies whose postings name Brandwatch: by country, size and the function of the role. The second number in the function table is companies.

Postings by function
postings · companies
Marketing & communications
223 · 144
Sales
34 · 10
Data & AI
25 · 14
Software engineering
14 · 5
Business development & strategy
12 · 8
IT operations & business systems
11 · 4
real estate and property
10 · 6
Customer service & success
8 · 3
Unclassified
6 · 3
Finance & accounting
4 · 2
Posting companies by country
companiesshare
United States
9863%
United Kingdom
2113%
Germany
74%
Spain
53%
Brazil
32%
India
32%
Canada
21%
France
21%
Australia
11%
Switzerland
11%
Cyprus
11%
Denmark
11%
Posting companies by size
companiesshare
Self-employed
32%
2-10 employees
43%
11-50 employees
1912%
51-200 employees
3120%
201-500 employees
2113%
501-1000 employees
1510%
1001-5000 employees
3019%
5001-10000 employees
128%
10,001+ employees
2113%
Hiring on it right now
postings
Postings, last 30 days
242
Postings, last 90 days
357
All open postings
442

129 companies opened a role that names Brandwatch in the last 30 days. A hiring team that names its tools is the moment to write to the person who owns the stack.

07 — Named alongside

What Brandwatch teams also ask for

Tools named in the same postings as Brandwatch. Office software is left out.

08 — social media monitoring

Brandwatch against the rest of its category

Ranked by companies naming each tool in postings. Whole category →

Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

156 companies name Brandwatch in their own job postings; it leaves no trace on websites or in DNS, so the posting layer is the whole picture. (Breaknorm, 4 November 2026, https://breaknorm.co/tools/brandwatch)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • Website codeScripts, tags and embeds found on the company's own pages in our crawl of 41.5M sites. A tool counts once per company.
  • DNS recordsSPF includes, DKIM selectors, MX and CNAME records of the company's domain that point at Brandwatch or another vendor. Swept in cycles; dedicated mail-provider and hosting facets open once coverage passes 80% per country.
  • Job postingsRead hourly from the applicant tracking systems behind company career sites. A tool counts when the employer's own text names it as the team's system; candidate wish-lists and apply boilerplate are excluded. Confidence low, medium or high per company.
  • Sending infrastructureCold-e-mail sending domains are look-alike domains on a provider's infrastructure (DNS records, certificate logs) that redirect to the company. Absence is not evidence: only companies with a found sending domain are counted.
  • CompaniesCountry, size and industry come from the company profile we build from its website; headcount from LinkedIn where known, otherwise estimated. Job boards, portals and aggregators are kept out of lists.
FAQ

Brandwatch data: questions

How many companies use Brandwatch?

156 as of 4 November 2026: 0 carry Brandwatch on their website or in their DNS records and 156 name it in their own job postings; 0 show up in both. We keep the two counts apart because they measure different things.

What does "website or DNS" mean?

Our crawler finds Brandwatch's scripts, embeds and tags on the company's own pages, and our DNS sweep reads the domain's mail and hosting records (SPF includes, DKIM selectors, MX, CNAMEs) that point at Brandwatch. Either one puts the company in the footprint. The sweep is still running, so this number grows week by week.

Why is the job-posting number so much smaller?

A posting only names a tool when the team that will use it is hiring and chooses to say so. That makes it a smaller but stronger signal: it tells you which team runs Brandwatch, with a quote and a date. The footprint tells you reach.

How fresh is this?

Career sites are read hourly, websites are re-crawled on a rolling schedule and DNS is re-swept in cycles. The date at the top is when these counts were computed.

Can I get the list?

Yes. The first 20 are on this page; the full 156 with verified e-mails and a weekly feed of new Brandwatch users is in the product. Counting is free.

Companies and people

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Every company on Brandwatch,
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