Shipvane · 4 AE roles
Marco E. · joined Cargolio
Fleetora · first roles in DEShopify stores in Bulgaria_
As of 4 November 2026, 1,372 companies in Bulgaria run a Shopify store: 965 pure online shops, the rest manufacturers, wholesalers and retailers selling online; 1 are hiring right now and Sofia has the most.
As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.
- Companies
- 1,372
- Hiring now
- 1 · 1 new in 30 d
- Largest segment
- General consumer goods ecommerce · 439
- Top city
- Sofia · 24
- Parent market
- Ecommerce · 14,376
- Pure online shops
- 965 · 70%
Shopify stores in Bulgaria, broken down
| companies | share | |
|---|---|---|
| General consumer goods ecommerce | 439 | 32% |
| Health, beauty & food ecommerce | 298 | 22% |
| Fashion & apparel ecommerce | 195 | 14% |
| Food production, wholesale & retail | 78 | 6% |
| Trade & technical equipment ecommerce | 66 | 5% |
| Jewellery & watch ecommerce | 49 | 4% |
| Supplement & cosmetics manufacturing | 49 | 4% |
| Vehicle & parts retail | 45 | 3% |
| Pet supplies ecommerce | 34 | 2% |
| Handmade craft makers | 31 | 2% |
| Food & beverage production | 26 | 2% |
| Books publishing & retail | 24 | 2% |
| Textiles clothing & bedding | 23 | 2% |
| Flowers, plants & home fragrance ecommerce | 22 | 2% |
| Print signage packaging production | 14 | 1% |
| companies · hiring | |
|---|---|
| Self-employed | 738 · 0 |
| 2-10 employees | 274 · 0 |
| 11-50 employees | 310 · 1 |
| 51-200 employees | 41 · 0 |
| 201-500 employees | 7 · 0 |
| 501-1000 employees | 1 · 0 |
| 1001-5000 employees | 1 · 0 |
| companies | share | |
|---|---|---|
| Sofia | 24 | 2% |
| София / Sofija | 16 | 1% |
| Plovdiv | 8 | 1% |
| Varna | 7 | 1% |
| Пловдив / Plovdiv | 5 | 0% |
| Бургас / Burgas | 4 | 0% |
| Варна / Varna | 4 | 0% |
| Русе / Ruse | 4 | 0% |
| Асеновград / Asenovgrad | 3 | 0% |
| Благоевград / Blagoevgrad | 3 | 0% |
| Сандански / Sandanski | 3 | 0% |
| Стара Загора / Stara Zagora | 3 | 0% |
| companies | share | |
|---|---|---|
| Online shop | 1,085 | 79% |
| Manufacturer | 173 | 13% |
| Service | 65 | 5% |
| Retail | 19 | 1% |
| Wholesale | 18 | 1% |
| Hospitality | 5 | 0% |
| Public & non-profit | 4 | 0% |
| Unknown | 3 | 0% |
The biggest Shopify stores in Bulgaria
The largest ecommerce stores on this platform in the country, by headcount; marketplaces and portals left out.
Filter by niche, size, city or hiring, and open the decision makers with verified e-mails.
Free plan: 1,000 records, no card. The first 20 are above; e-mails are verified at the mail server when you open them.
What Shopify stores in Bulgaria add on top
Payment providers and marketing tools found on these stores' pages and DNS.
The stack of shopify stores in Bulgaria
From their websites and DNS records, page plumbing left out.
Other platforms and segments in Bulgaria
Ecommerce in Bulgaria, the whole market →
WooCommerce stores in Bulgaria · 5,413 →
OpenCart stores in Bulgaria · 2,463 →
PrestaShop stores in Bulgaria · 298 →
Magento stores in Bulgaria · 144 →
Wix stores in Bulgaria · 129 →
General consumer goods ecommerce · 6,515 →
Health, beauty & food ecommerce · 2,621 →
Fashion & apparel ecommerce · 2,356 →
Trade & technical equipment ecommerce · 2,106 →
Food production, wholesale & retail · 907 →
Vehicle & parts retail · 664 →
Jewellery & watch ecommerce · 535 →
Flowers, plants & home fragrance ecommerce · 417 →
Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.
1,372 companies in Bulgaria run a Shopify store: 965 pure online shops, the rest manufacturers, wholesalers and retailers selling online; 1 are hiring right now and Sofia has the most. (Breaknorm, 4 November 2026, https://breaknorm.co/market/ecommerce/bulgaria/on-shopify)
Read from the source, not self-reported
Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →
- ClassificationEvery company is classified from its own website into vertical, sub-vertical and leaf with a confidence score; this page counts industry confidence ≥ 0.7 and country confidence ≥ 0.8.
- Company listRich profiles with a LinkedIn-known headcount only; job boards, directories, portals and non-organisations are left out.
- HiringOpen roles read hourly from the company's own career system.
Shopify stores in Bulgaria: questions
How many Shopify stores are there in Bulgaria?
1,372 with a confident classification, read from their own websites.
How do you know a store runs Shopify?
From the store's own pages and DNS: the platform's scripts, assets, checkout or hosting fingerprints. A store is counted once, on the platform we detected.
Can I get the list?
Yes: the first 20 largest are on this page; the full list with verified e-mails is in the product. Counting is free.
Get this segment your way
The same data as a search, over MCP and the API, as bulk files, or pushed to you as it changes.
Every shopify stores company in Bulgaria,
with the person who decides
Filter on the segment and the country, and get 1,000 records free.