Market map · Germany · Ecommerce

Shopware stores in Germany_

As of 4 November 2026, 1,359 companies in Germany run a Shopware store: 722 pure online shops, the rest manufacturers, wholesalers and retailers selling online; 71 are hiring right now and Hamburg has the most.

As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

Companies
1,359
Hiring now
71 · 14 new in 30 d
Largest segment
General consumer goods ecommerce · 439
Top city
Hamburg · 39
Parent market
Ecommerce · 156,900
Pure online shops
722 · 53%
1,359Shopware stores in Germany
71hiring today
14opened a role in the last 30 days
20segments sell on it
02 — Niches, sizes, cities

Shopware stores in Germany, broken down

By what they sell
companiesshare
General consumer goods ecommerce
43932%
Trade & technical equipment ecommerce
16512%
Food production, wholesale & retail
1068%
Fashion & apparel ecommerce
866%
Health, beauty & food ecommerce
604%
Vehicle & parts retail
524%
Machinery equipment wholesale
494%
Pet supplies ecommerce
484%
Food & beverage production
453%
Industrial & chemical distribution
383%
Textiles clothing & bedding
312%
Tobacco, vape & cannabis retail
302%
Industrial machinery manufacturing
252%
Print signage packaging production
232%
Consumer goods manufacturing
191%
By company size
companies · hiring
Self-employed
272 · 0
2-10 employees
790 · 16
11-50 employees
198 · 22
51-200 employees
68 · 16
201-500 employees
17 · 7
501-1000 employees
9 · 6
1001-5000 employees
5 · 4
By city
companiesshare
Hamburg
393%
Berlin
322%
Köln
201%
München
161%
Dortmund
121%
Düsseldorf
111%
Frankfurt am Main
81%
Bielefeld
71%
Leipzig
71%
Bochum
60%
Braunschweig
60%
Bremen
60%
By company type
companiesshare
Online shop
88765%
Manufacturer
19414%
Service
13010%
Wholesale
625%
Retail
484%
Unknown
171%
Hospitality
101%
Public & non-profit
81%
Other
30%
03 — Largest companies

The biggest Shopware stores in Germany

The largest ecommerce stores on this platform in the country, by headcount; marketplaces and portals left out.

1,359 Shopware stores in Germany.

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04 — Payments & marketing

What Shopware stores in Germany add on top

Payment providers and marketing tools found on these stores' pages and DNS.

04 — What they run

The stack of shopware stores in Germany

From their websites and DNS records, page plumbing left out.

Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

1,359 companies in Germany run a Shopware store: 722 pure online shops, the rest manufacturers, wholesalers and retailers selling online; 71 are hiring right now and Hamburg has the most. (Breaknorm, 4 November 2026, https://breaknorm.co/market/ecommerce/germany/on-shopware)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • ClassificationEvery company is classified from its own website into vertical, sub-vertical and leaf with a confidence score; this page counts industry confidence ≥ 0.7 and country confidence ≥ 0.8.
  • Company listRich profiles with a LinkedIn-known headcount only; job boards, directories, portals and non-organisations are left out.
  • HiringOpen roles read hourly from the company's own career system.
FAQ

Shopware stores in Germany: questions

How many Shopware stores are there in Germany?

1,359 with a confident classification, read from their own websites.

How do you know a store runs Shopware?

From the store's own pages and DNS: the platform's scripts, assets, checkout or hosting fingerprints. A store is counted once, on the platform we detected.

Can I get the list?

Yes: the first 20 largest are on this page; the full list with verified e-mails is in the product. Counting is free.

Companies and people

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Every shopware stores company in Germany,
with the person who decides

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