Market map · Italy · Ecommerce

PrestaShop stores in Italy_

As of 4 November 2026, 9,179 companies in Italy run a PrestaShop store: 5,612 pure online shops, the rest manufacturers, wholesalers and retailers selling online; 15 are hiring right now and Roma has the most.

As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

Companies
9,179
Hiring now
15 · 2 new in 30 d
Largest segment
General consumer goods ecommerce · 3,031
Top city
Roma · 275
Parent market
Ecommerce · 76,122
Pure online shops
5,612 · 61%
9,179PrestaShop stores in Italy
15hiring today
2opened a role in the last 30 days
20segments sell on it
02 — Niches, sizes, cities

PrestaShop stores in Italy, broken down

By what they sell
companiesshare
General consumer goods ecommerce
3,03133%
Trade & technical equipment ecommerce
1,00811%
Fashion & apparel ecommerce
97311%
Food production, wholesale & retail
7138%
Health, beauty & food ecommerce
6027%
Vehicle & parts retail
4805%
Digital marketing agencies
3574%
Jewellery & watch ecommerce
2933%
Machinery equipment wholesale
2803%
Food & beverage production
2323%
Software dev AI agencies
2152%
Pet supplies ecommerce
1982%
B2B SaaS platforms
1562%
Industrial & chemical distribution
1562%
Textiles clothing & bedding
1442%
By company size
companies · hiring
Self-employed
282 · 0
2-10 employees
7,724 · 8
11-50 employees
1,058 · 5
51-200 employees
98 · 1
201-500 employees
11 · 1
501-1000 employees
5 · 0
5001-10000 employees
1 · 0
By city
companiesshare
Roma
2753%
Milano
2353%
Napoli
1432%
Torino
1201%
Miami
871%
Palermo
521%
Catania
461%
Battipaglia
450%
Bologna
410%
Casoria
380%
Brescia
360%
Taranto
360%
By company type
companiesshare
Online shop
6,35769%
Service
1,09112%
Manufacturer
1,00611%
Wholesale
3324%
Retail
2963%
Unknown
340%
Hospitality
290%
Public & non-profit
210%
Other
130%
03 — Largest companies

The biggest PrestaShop stores in Italy

The largest ecommerce stores on this platform in the country, by headcount; marketplaces and portals left out.

9,179 PrestaShop stores in Italy.

Filter by niche, size, city or hiring, and open the decision makers with verified e-mails.

Free plan: 1,000 records, no card. The first 20 are above; e-mails are verified at the mail server when you open them.

04 — Payments & marketing

What PrestaShop stores in Italy add on top

Payment providers and marketing tools found on these stores' pages and DNS.

04 — What they run

The stack of prestashop stores in Italy

From their websites and DNS records, page plumbing left out.

Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

9,179 companies in Italy run a PrestaShop store: 5,612 pure online shops, the rest manufacturers, wholesalers and retailers selling online; 15 are hiring right now and Roma has the most. (Breaknorm, 4 November 2026, https://breaknorm.co/market/ecommerce/italy/on-prestashop)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • ClassificationEvery company is classified from its own website into vertical, sub-vertical and leaf with a confidence score; this page counts industry confidence ≥ 0.7 and country confidence ≥ 0.8.
  • Company listRich profiles with a LinkedIn-known headcount only; job boards, directories, portals and non-organisations are left out.
  • HiringOpen roles read hourly from the company's own career system.
FAQ

PrestaShop stores in Italy: questions

How many PrestaShop stores are there in Italy?

9,179 with a confident classification, read from their own websites.

How do you know a store runs PrestaShop?

From the store's own pages and DNS: the platform's scripts, assets, checkout or hosting fingerprints. A store is counted once, on the platform we detected.

Can I get the list?

Yes: the first 20 largest are on this page; the full list with verified e-mails is in the product. Counting is free.

Companies and people

Get this segment your way

The same data as a search, over MCP and the API, as bulk files, or pushed to you as it changes.

Every prestashop stores company in Italy,
with the person who decides

Filter on the segment and the country, and get 1,000 records free.

  1. 01Sign up, no card
  2. 02Connect Claude, ChatGPT or an API key
  3. 03Ask for your market, 1,000 records free