Tools · review rating platforms

Companies using Trustpilot_

As of 4 November 2026, 13,667 companies show Trustpilot: 13,568 carry it on their website or in their DNS records, 100 name it in their own job postings, and 1 do both.

As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

Largest market
United States · 3,285 companies
Companies with 51+ staff
1,401 · 10% of the footprint
Top industry
Commerce & trade · 26%
Team that names it most
Marketing & communications · 65 postings
Hiring on it, last 30 days
83 companies
Most often alongside
Instagram · 27 companies
13,667companies show Trustpilot, all sources
13,568on their website or in DNS records
100name it in their own job postings
173postings naming Trustpilot, last 90 days
02 — Two ways we see a tool

Where Trustpilot shows up

Each population is counted on its own. We never add them up without saying so, because they answer different questions.

Website and DNS footprint13,568

Companies whose own pages load Trustpilot's scripts or embeds, or whose domain's mail and hosting records (SPF, DKIM, MX, CNAME) point at Trustpilot. From our crawl of 41.5M company websites and the DNS sweep behind it. Reach: the tool is in the building.

Job postings100

Companies whose own postings say the team works in Trustpilot. Read hourly from ~70 applicant tracking systems, with the function, a quote and a date. Intent: the team that runs it is hiring.

Both1

Companies in the footprint whose postings also name Trustpilot. The rest of the posting population (99) runs Trustpilot without a public trace on the site or in DNS, which is where job data earns its place.

03 — Who uses it

Companies on Trustpilot

Companies with 201+ employees and high-confidence evidence in their own postings; job boards and portals left out.

Zurich InsuranceInsurance companies underwriters · Zürich, Switzerland1001-5000 employeesKoalaFurniture webshops · Alexandria, Australia201-500 employeesMotiveFleet & route management software · San Francisco, United States1001-5000 employeesAnyVanRemovals & moving services · Ravenscourt Park, United Kingdom201-500 employeesTérévaHvac & plumbing webshops · Saint-Denis-lès-Bourg, France201-500 employeesAircallAI sales voice agents · New York, United States501-1000 employeesMoneyfarmRetail investment brokerages · Hoxton, United Kingdom201-500 employeesKapitusDirect SME business lenders · Arlington, United States201-500 employeesAG2R LA MONDIALEInsurance companies underwriters · Aix-en-Provence, France10,001+ employeesE.ON NextEnergy retail suppliers · Nottingham, United Kingdom1001-5000 employeesFoxitDocument management automation · Australia501-1000 employeesLongchampLeather goods makers · Denmark1001-5000 employeesEmmaMattress manufacturers · Wilmington, United States1001-5000 employeesTchiboCoffee roasters · Hamburg, Germany10,001+ employeesFlatpayOnline payment gateways · Herlev, Denmark201-500 employees1KOMMA5°Solar pv installers · Hamburg, Germany1001-5000 employeesBoulevardAppointment booking software · United States201-500 employeesGallagher BassettInsurance companies underwriters · United Kingdom5001-10000 employeesQuantumIT infrastructure backup software · San Jose, United States501-1000 employeesDougsSME accounting tax practice · France201-500 employees
Seen through the website or DNS only

Companies with 1,000+ employees whose website or DNS carries Trustpilot but whose postings never name it: the part of the market job data alone misses.

13,667 companies show Trustpilot; 61 of them have over 1,000 employees.

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04 — Footprint breakdown

By country, company size and industry

The 13,568 companies with Trustpilot on their website or in DNS. Click a country for its own page where we have one.

By country
companiesshare
United States
3,28524%
United Kingdom
3,21224%
France
1,1579%
Netherlands
8016%
Germany
7746%
Denmark
5484%
Italy
4513%
Spain
2762%
Sweden
2602%
Australia
2412%
Canada
2362%
Belgium
1621%
By company size
companiesshare
Self-employed
5,42240%
2-10 employees
3,57726%
11-50 employees
2,44818%
51-200 employees
9357%
201-500 employees
2712%
501-1000 employees
1111%
1001-5000 employees
630%
5001-10000 employees
130%
10,001+ employees
80%
By industry
companiesshare
Commerce & trade
3,50726%
Business & finance services
1,71313%
Consumer services & leisure
1,65312%
Technology & software
1,42711%
Manufacturing & industry
9997%
Property & construction
9947%
Media & content
6024%
Hospitality & travel
5834%
Health care
4293%
Automotive
4273%
Transport, logistics & rental
2702%
Utilities & infrastructure
1361%
05 — What their DNS and pages also say

The mail, hosting and web stack of Trustpilot companies

Other tools found on the same companies' websites or in their DNS records. Mail providers and senders come from SPF, DKIM and MX; the rest from page code.

Cloudflare4,304 companies · 32%
Google Workspace3,489 companies · 26%
Microsoft 3653,007 companies · 22%
meta1,773 companies · 13%Shopify1,654 companies · 12%SendGrid1,591 companies · 12%Mailchimp1,386 companies · 10%
facebook_pixel1,352 companies · 10%
microsoft_teams1,097 companies · 8%
Klaviyo893 companies · 7%
Amazon SES856 companies · 6%
Brevo854 companies · 6%
mailchimp_transactional839 companies · 6%
microsoft_intune781 companies · 6%
Microsoft Entra ID774 companies · 6%
apple760 companies · 6%
06 — Job-posting evidence

Who runs Trustpilot inside the company

The 100 companies whose postings name Trustpilot: by country, size and the function of the role. The second number in the function table is companies.

Postings by function
postings · companies
Marketing & communications
65 · 51
Customer service & success
43 · 38
agriculture and environment
19 · 1
Design & UX
7 · 4
Sales
5 · 3
real estate and property
4 · 4
Finance & accounting
3 · 2
General management & consulting
3 · 3
social care and community
3 · 3
Data & AI
2 · 2
Posting companies by country
companiesshare
United States
3636%
United Kingdom
1818%
Germany
1313%
France
88%
Netherlands
55%
Australia
33%
Spain
33%
Switzerland
22%
Denmark
22%
India
22%
United Arab Emirates
11%
Belgium
11%
Posting companies by size
companiesshare
Self-employed
66%
2-10 employees
66%
11-50 employees
1818%
51-200 employees
2424%
201-500 employees
2020%
501-1000 employees
66%
1001-5000 employees
1313%
5001-10000 employees
33%
10,001+ employees
44%
Hiring on it right now
postings
Postings, last 30 days
120
Postings, last 90 days
173
All open postings
212

83 companies opened a role that names Trustpilot in the last 30 days. A hiring team that names its tools is the moment to write to the person who owns the stack.

07 — Named alongside

What Trustpilot teams also ask for

Tools named in the same postings as Trustpilot. Office software is left out.

08 — review rating platforms

Trustpilot against the rest of its category

Ranked by companies naming each tool in postings. Whole category →

Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

13,667 companies show Trustpilot: 13,568 carry it on their website or in their DNS records, 100 name it in their own job postings, and 1 do both. (Breaknorm, 4 November 2026, https://breaknorm.co/tools/trustpilot)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • Website codeScripts, tags and embeds found on the company's own pages in our crawl of 41.5M sites. A tool counts once per company.
  • DNS recordsSPF includes, DKIM selectors, MX and CNAME records of the company's domain that point at Trustpilot or another vendor. Swept in cycles; dedicated mail-provider and hosting facets open once coverage passes 80% per country.
  • Job postingsRead hourly from the applicant tracking systems behind company career sites. A tool counts when the employer's own text names it as the team's system; candidate wish-lists and apply boilerplate are excluded. Confidence low, medium or high per company.
  • Sending infrastructureCold-e-mail sending domains are look-alike domains on a provider's infrastructure (DNS records, certificate logs) that redirect to the company. Absence is not evidence: only companies with a found sending domain are counted.
  • CompaniesCountry, size and industry come from the company profile we build from its website; headcount from LinkedIn where known, otherwise estimated. Job boards, portals and aggregators are kept out of lists.
FAQ

Trustpilot data: questions

How many companies use Trustpilot?

13,667 as of 4 November 2026: 13,568 carry Trustpilot on their website or in their DNS records and 100 name it in their own job postings; 1 show up in both. We keep the two counts apart because they measure different things.

What does "website or DNS" mean?

Our crawler finds Trustpilot's scripts, embeds and tags on the company's own pages, and our DNS sweep reads the domain's mail and hosting records (SPF includes, DKIM selectors, MX, CNAMEs) that point at Trustpilot. Either one puts the company in the footprint. The sweep is still running, so this number grows week by week.

Why is the job-posting number so much smaller?

A posting only names a tool when the team that will use it is hiring and chooses to say so. That makes it a smaller but stronger signal: it tells you which team runs Trustpilot, with a quote and a date. The footprint tells you reach.

How fresh is this?

Career sites are read hourly, websites are re-crawled on a rolling schedule and DNS is re-swept in cycles. The date at the top is when these counts were computed.

Can I get the list?

Yes. The first 20 are on this page; the full 13,667 with verified e-mails and a weekly feed of new Trustpilot users is in the product. Counting is free.

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