Market map · Brazil

Ecommerce stores in Brazil_

As of 4 November 2026, 151,610 ecommerce stores are based in Brazil: 3,203 with 51+ employees, 123 hiring right now, led by general consumer goods ecommerce and Belém.

As of 4 November 2026 · refreshed daily · counts move as websites, DNS and career sites are re-read.

Companies, confident classification
151,610
51+ employees
3,203 · 2%
Hiring now
123 · 85 new in 30 d
Largest segment
General consumer goods ecommerce · 67,802
Top city
Belém · 11,023
Running cold outbound
1
Platform detected
53,103 · 35%
151,610ecommerce stores in Brazil
3,203with 51+ employees
123hiring on their own career site today
85opened a role in the last 30 days
02 — Segments

Ecommerce stores in Brazil, by segment

Click a segment for its own map. Second column: companies hiring right now.

By sub-vertical
companies · hiring
General consumer goods ecommerce
67,802 · 58
Fashion & apparel ecommerce
41,341 · 22
Health, beauty & food ecommerce
22,052 · 18
Trade & technical equipment ecommerce
10,889 · 16
Jewellery & watch ecommerce
10,657 · 1
Food production, wholesale & retail
7,179 · 13
Vehicle & parts retail
5,327 · 6
Flowers, plants & home fragrance ecommerce
4,797 · 0
Pet supplies ecommerce
3,650 · 5
Books publishing & retail
1,984 · 1
Industrial & chemical distribution
1,512 · 1
Machinery equipment wholesale
1,342 · 1
Real estate agencies
1,003 · 0
Tobacco, vape & cannabis retail
742 · 0
Training & online courses
701 · 0
By company size
companies · hiring
Self-employed
66,148 · 3
2-10 employees
73,762 · 2
11-50 employees
8,497 · 0
51-200 employees
2,153 · 18
201-500 employees
628 · 38
501-1000 employees
228 · 22
1001-5000 employees
161 · 30
5001-10000 employees
20 · 6
10,001+ employees
13 · 4
By city
companiesshare
Belém
11,0237%
São Paulo
9,9067%
Bom Retiro
3,3272%
Rio de Janeiro
1,7651%
Baganga
1,5481%
Curitiba
9421%
San José
8781%
Goiânia
8211%
San Ildefonso Tultepec
7330%
Santana
6350%
Brasilandia
5620%
Santos
4800%
03 — Largest companies

The biggest ecommerce stores in Brazil

The largest ecommerce stores of the country, by headcount; marketplaces, portals and directories left out.

151,610 ecommerce stores in Brazil; 123 of them hiring.

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04 — What they run

The stack of ecommerce stores in Brazil

Tools found on these companies' websites and in their DNS records, page plumbing left out.

05 — Shop platforms

What Brazil's ecommerce stores run on

Ecommerce platform, payment providers and marketing stack, read from the stores' own pages and DNS. A platform is detected on 53,103 stores (35%); headless, custom and undetected builds make up the rest. Shares are of all 151,610 stores. Payments and marketing cover only the providers our crawl detects today (PayPal, Stripe, Klarna, SumUp; Klaviyo, Mailchimp, Brevo and the like).

Payment providers
storesshare
Klarna
2500%
PayPal
2110%
Marketing & support stack
storesshare
Microsoft Clarity
3,6642%
Mailchimp
1,7611%
Brevo
1,6491%
Hotjar
1,3701%
Pinterest
1,1211%
tawk.to
8611%
Matomo
3880%
Zendesk
3020%
ActiveCampaign
2990%
HubSpot
1810%
Klaviyo
1500%
MailerLite
1270%
Ecommerce stores by industry
storesshare
Commerce & trade
139,00492%
Automotive
5,3334%
Media & content
3,1632%
Property & construction
1,0671%
Health care
1,0361%
Consumer services & leisure
8291%
Manufacturing & industry
7290%
Hospitality & travel
2580%
Cite this

Quote the sentence with the date and the link. The numbers change daily; the link always shows the current ones.

151,610 ecommerce stores are based in Brazil: 3,203 with 51 or more employees, 123 hiring right now (85 opened a role in the last 30 days), led by general consumer goods ecommerce and Belém. (Breaknorm, 4 November 2026, https://breaknorm.co/market/ecommerce/brazil)
How we know

Read from the source, not self-reported

Every number on this page can be traced to a page we crawled or a posting we read. Full methodology →

  • ClassificationEvery company is classified from its own website into vertical, sub-vertical and leaf with a confidence score; this page counts industry confidence ≥ 0.7 and country confidence ≥ 0.8.
  • Company listRich profiles with a LinkedIn-known headcount only; job boards, directories, portals and non-organisations are left out.
  • HiringOpen roles read hourly from the company's own career system.
  • StackScripts and embeds on the company's pages plus SPF, DKIM, MX and CNAME records of its domain.
FAQ

Ecommerce stores in Brazil: questions

How many ecommerce stores are there in Brazil?

151,610 with a confident industry and country classification, read from their own websites; 3,203 of them have 51 or more employees.

How do you know a company is an ecommerce store?

We classify every company from its own website into a vertical, a sub-vertical and a leaf, each with a confidence score. This page counts companies with industry confidence of at least 0.7 and country confidence of at least 0.8; the company list shows only rich profiles with a LinkedIn-known headcount.

Which ecommerce stores in Brazil are hiring?

123 have an open role on their own career site today and 85 opened one in the last 30 days. The full list with the hiring manager is in the product; counting is free.

Can I get this market as a list?

Yes: filter on ecommerce stores and Brazil, add size, city or technology, and export with verified e-mails. The first 20 largest companies are on this page.

Companies and people

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Every ecommerce store in Brazil,
with the person who decides

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